FranchiseVerdict
MISS USA® logo
FV-01647·CAUTIONStandard67

Miss Usa®

Formerly known as Miss A

Personal Services - Beauty & SalonFranchising since 2023Website
Investment
$25K – $1.3M
1st pct Beauty & Salon
Avg revenue
70th pct Beauty & Salon
Royalty
Units
51
56th pct Beauty & Salon
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $25K – $1.3M including a $115K franchise fee.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 72/100. SBA loan default rate of 0.0% across 1 loans (below the industry average).
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
JKN UNIVERSE, LLC
Parent company
JKN Global Group Public Company Limited
Incorporated in
Delaware
HQ
818 Moo 2 Soi Bearing 19 Tambon Samrong Nuea Mueang Samut Prakan, District, Samut Prakan 10270, Thailand
Auditor
CohnReznick LLP
Audited financials

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one MISS USA® unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: personal services
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $25K–$1.3M
Working capital
$
FDD reports $1K–$20K

Unlevered ROIC · per unit

24%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$158K
EBITDA margin
21.0%
Total invested
$654K
Payback
50 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

MISS USA franchisees operate local beauty pageant competitions and talent contests, recruiting contestants, organizing regional events, and crowning winners who compete at higher levels. Daily operations include marketing, contestant management, event logistics, and liaising with the national MISS USA® organization. Franchisees generate revenue through entry fees, sponsorships, and media rights.

CEO
Amy Emmerich
Founded
2015
FDD year
2024
States available
51

Item 7 · what it costs

The Vitals

Total investment
$25K – $1.3M
All-in to open one unit
Liquid capital
$1K – $20K
Cash you must have on hand
Franchise fee
$115K
Royalty
n/d
Ad fund
n/d

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
51
Opened
1
Last reporting year
Closed
1
Turnover rate
2.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+0.0%
Net unit change last year
3-yr CAGR
+0.0%
Compounded over last 3 years
2022
51±0
Franchised units
2023
51
Franchised units
2024
51
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 51 states reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

51

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
1
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

72
Risk · 0-100
CAUTION72 / 100

MISS USA presents high risk due to corporate going concern status, financial opacity, suspiciously short contract term, and undisclosed metrics that prevent due diligence validation.

Score breakdown · what drove the 72 / 100 rating

  1. 01HIGHGoing concern warning indicates financial distress at corporate level
  2. 02MEDNo disclosed revenue or net income data prevents ROI validation
  3. 03MINORExtremely short 1-year term suggests instability or franchisor protection
  4. 04MINORUnknown royalty structure lacks transparency on ongoing costs
  5. 05MINORUnclear unit growth trajectory with only 51 units suggests stagnation or recent contraction
  6. 06MINORWide investment range ($25K-$1.26M) indicates inconsistent franchisee profitability models
  7. 07MINORHigh franchise fee ($115K) relative to minimum investment ($25K) indicates front-loaded costs

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
State
Protected territory
Yes
Initial term
1 year
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
No
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Owner-operator
Required
Governing law
New York

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
0 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

1 numbers

Locked
(917) 833-••••
NY

One-time purchase · CSV download · Validation questions included

FDD download

MISS USA® · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above