FranchiseVerdict
Toodley Town logo
FV-02761·CAUTIONExcellent91

Toodley Town

Education - Children's ProgramsFranchising since 2025Website
Investment
$282K – $442K
56th pct Children's Pr…
Avg revenue
$484K
36th pct Children's Pr…
Royalty
8.0%
56th pct Children's Pr…
Units
1
6th pct Children's Pr…
SBA default

Bottom line

  • Total investment $282K – $442K including a $50K franchise fee, 8.0% ongoing royalty.
  • Average unit revenue of $484K/year. Estimated payback in 2.2 years.
  • Rated CAUTION with a risk score of 75/100.
  • Emerging franchise — only 1 year of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Toodley Town Franchisor, LLC
Parent company
None
Incorporated in
Nevada
HQ
7586 W Mesa Verde Lane, Las Vegas, Nevada 89113
Auditor
Shane White, CPA
Unaudited

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Toodley Town unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $484,058
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: education
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $282K–$442K
Working capital
$
FDD reports $25K–$50K

Unlevered ROIC · per unit

17%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$68K
EBITDA margin
14.0%
Total invested
$400K
Payback
71 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Toodley Town units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$678K

on $3.4M purchase

Total debt

$2.7M

SBA $1.7M + senior + seller note

Overview

About

Toodley Town franchisees operate a children's entertainment or activity-based venue (specific service/product type not disclosed in provided data). Day-to-day operations likely involve facility management, staff supervision, customer service delivery, and marketing to local families, with revenue dependent entirely on customer volume and pricing.

CEO
Rebecca Warburton
Founded
2023
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$282K – $442K
All-in to open one unit
Liquid capital
$25K – $50K
Cash you must have on hand
Franchise fee
$50K
Royalty
8.0%
Gross Revenue · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical
Payback period
2.2 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$484K
Per unit, per year
Median gross sales
Item 19 type
Historical (Company-Owned Outlet)
Sample size
1 units
vs category median 16 · small
Range (low → high)
$476K$492K
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank36th
vs Education - Children's Programs peers
Investment cost rank56th
Lower investment ranks lower (better)
Royalty rate rank56th
Lower royalty = lower percentile (better)
Unit count rank6th
vs Education - Children's Programs peers
Risk score rank95th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 17 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 17 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

75
Risk · 0-100
CAUTION75 / 100

Early-stage or distressed franchise system with single operating unit, going concern status, and unvalidated financial claims presenting extreme operational and financial risk.

Score breakdown · what drove the 75 / 100 rating

  1. 01HIGHGoing Concern status indicates potential financial distress or viability questions at franchisor level
  2. 02MINOROnly 1 operating unit with unknown growth trajectory suggests system is pre-revenue or collapsing
  3. 03MINORNo Item 19 financial performance representation limits ability to validate the $484,058 average revenue claim
  4. 04MINOR8% royalty on $484k revenue = $38,724/year in ongoing costs plus $282k-$442k upfront capital requirement creates high break-even threshold
  5. 05MEDExtremely limited franchisee base (1 unit) prevents meaningful performance validation or peer support network
  6. 06MEDUnknown growth indicates franchisor has not disclosed expansion plans or new unit performance trends

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
No
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Nevada

Item 11

Training & Operations

Classroom training
30 hrs
On-the-job training
0 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

20 numbers

Locked
(410) 576-••••
MD
(213) 576-••••
CA
(517) 373-••••
MI

One-time purchase · CSV download · Validation questions included

FDD download

Toodley Town · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above