Toodley TownFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A Toodley Town franchise requires a total initial investment of $282K – $442K, including a $50K franchise fee and an ongoing 8.0% royalty[2]. Per the 2025 FDD, average unit revenue was $484K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $282K – $442K
- 48th pct Education
- Avg gross sales
- $484K
- 22nd pct Education
- Royalty
- 8.0%
- 31st pct Education
- Units
- 1
- 2nd pct Education
- SBA default
- N/A
Quick verdict · Education · color = vs category peers
Green = >15% above Education avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Started franchising in 2025. Newer systems carry more uncertainty but may offer better territories.
46% cash-on-cash return (based on P&L Bottom Line). Above the 20% threshold most investors target.
Bottom line
- Total investment $282K – $442K including a $50K franchise fee, 8.0% ongoing royalty.
- Average unit revenue of $484K/year, with an estimated 46% cash-on-cash return (based on P&L Bottom Line).
- Verdict A (Top Quintile) with a risk score of 29/100.
- Revenue data based on only 1 reporting unit. Treat as directional, not definitive. Ask franchisees directly for current unit economics.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Toodley Town Franchisor, LLC
- Parent company
- None
- Incorporated in
- NV
- HQ
- 7586 W Mesa Verde Lane, Las Vegas, Nevada 89113
- Auditor
- Shane White, CPA
- Unaudited
Independent franchisee associations
- Franchise Advisory Council (FAC)
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Overview
About
Toodley Town franchisees operate a children's entertainment or activity-based venue (specific service/product type not disclosed in provided data). Day-to-day operations likely involve facility management, staff supervision, customer service delivery, and marketing to local families, with revenue dependent entirely on customer volume and pricing.
- CEO
- Rebecca Warburton
- Headquarters
- NV
- Founded
- 2023
- FDD year
- 2025
- States available
- 1
FDD Item 7 · 2025 filing · 14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $50K | $50K | |
| Rent and Deposit (3 months) | $30K | $60K | |
| Leasehold Improvements | $15K | $40K | |
| Toodley Town Package | $125K | $175K | |
| Furniture and Equipment | $21K | $30K | |
| Signage | $5K | $8K | |
| Technology/POS System/Computer System | $2K | $3K | |
| Office Supplies | $1K | $2K | |
| Licenses and Permits | $500 | $3K | |
| Professional Fees | $3K | $10K | |
| Utility Deposits | $0 | $2K | |
| Insurance | $4K | $5K | |
| Grand Opening Marketing | $1K | $5K | |
| Additional Funds (3 months) | $25K | $50K | |
| Total initial investment | $282K | $442K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$68K
14.0% margin
Unlevered ROIC
17%
EBITDA / total invested capital
Payback
5.9 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $282K – $442K
- Near category avg vs category
- Liquid capital req'd
- $25K – $50K
- Near category avg vs category
- Franchise fee
- $50K – $50K
- Near category avg vs category
- Royalty
- 8.0%
- Gross Revenue · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
- Payback period
- 2.2 yrs
- From FDD / Item 19
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $250 |
| Transfer fee | $10K |
| Renewal fee | $1.0M |
| Inventory (initial) | $1K – $2K |
| Total fee load | 9.0% of rev |
Financial Performance
- Avg gross sales
- $484K
- Per unit, per year
- Median gross sales
- N/A
- Avg p&l bottom line
- $168K
- Reported as P&L Bottom Line in FDD Item 19
- Cash-on-cash
- 46.3%
- Based on P&L Bottom Line / investment midpoint
- Item 19 type
- Historical (Company-Owned Outlet)
- Sample size
- 1 units
- vs category median 14 · small
- Range (low → high)
- $476K→$492K
- Cohort dispersion (min → max)
- Transparency tier
- revenue_only
- Categorical assessment of disclosure depth
- Reporting year
- 2025
- Fiscal year the figures cover
- Transparency
- 9 / 5
- vs category median 4 / 5 · above
Compared against 237 Education brands
vs Education averages
How Toodley Town Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 1
- Opened
- 0
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 17 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Early-stage or distressed franchise system with single operating unit, going concern status, and unvalidated financial claims presenting extreme operational and financial risk.
Litigation (Item 3)
0 case reference(s): 0 pending, 0 settled.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
No audited financials on file
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
Score breakdown · what drove the 29 / 100 rating
- 01HIGHGoing Concern status indicates potential financial distress or viability questions at franchisor level
- 02MINOROnly 1 operating unit with unknown growth trajectory suggests system is pre-revenue or collapsing
- 03MINORNo Item 19 financial performance representation limits ability to validate the $484,058 average revenue claim
- 04MINOR8% royalty on $484k revenue = $38,724/year in ongoing costs plus $282k-$442k upfront capital requirement creates high break-even threshold
- 05MEDExtremely limited franchisee base (1 unit) prevents meaningful performance validation or peer support network
- 06MEDUnknown growth indicates franchisor has not disclosed expansion plans or new unit performance trends
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Radius |
| Protected territory | Yes |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | No |
| Termination notice | 30 days |
| Termination groundsℹ | 1 |
| Curable defaultsℹ | 4 |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Nevada |
| Litigation count | 0 |
View Item 3 litigation summary
0 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 30 hrs
- On-the-job training
- 0 hrs
- Site selection
- joint
- Franchisor financing
- Offered
- Item 10
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
20 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Toodley Town · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Toodley Town franchise?
The total investment to open a Toodley Town franchise ranges from $282K – $442K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Toodley Town franchise owners earn?
According to Item 19 of the Toodley Town FDD, the average gross sales per unit is $484K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Toodley Town's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Toodley Town (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Toodley Town franchise locations are there?
As of their most recent FDD filing, Toodley Town has 1 total units in the United States, including 1 franchised units and 1 company-owned units.
Is Toodley Town a good franchise to buy?
FranchiseVerdict rates Toodley Town as a A-grade franchise with a risk score of 29 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.