iFlex Stretch Studios Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
iFlex Stretch Studios is a wellness franchise offering guided one-on-one assisted stretching and mobility sessions. Franchisees run the studios, managing stretch practitioners, appointments, and memberships.
FranchiseVerdict summary · 2026
A iFlex Stretch Studios franchise requires a total initial investment of $192K – $379K, including a $65K franchise fee and an ongoing 8.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: D (Below average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2025 FDD issuance
Overview
- Investment
- $192K – $379K
- 34th pct Health & Fitn…
- Avg gross sales
- N/A
- Incl. company outlets
- Royalty
- 8.0%
- 59th pct Health & Fitn…
- Units
- 4
- 20th pct Health & Fitn…
- SBA charge-off
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = favorable by >10% vs Health & Fitness avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $192K – $379K including a $65K franchise fee, 8.0% ongoing royalty.
- RETURNSAudited statements are for the guarantor/affiliate Sequel Brands Holdings, LLC (not the franchisor iFlex Franchisor LLC). Entity was formed April 8, 2025; statements cover inception (April 8, 2025) through April 30, 2025. Only $1,000,000 member contribution (cash); no operations, no revenue, no expenses yet.
- RISKVerdict D (Below average), verdict score 30/100 (higher is better).
- DATAItem 19 reports members count only rather than annual gross sales, so unit revenue is not directly comparable. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- iFlex Franchisor LLC
- Parent company
- Sequel Brands, LLC
- Predecessor
- iFlex Franchising LLC
- Prior franchisor entity
- CEO title
- Chief Executive Officer
- Verdine Baker
- Incorporated in
- DE
- HQ
- 4000 MacArthur Blvd., Suite 800, Newport Beach, California 92660
- Auditor
- Moss Adams LLP
- Audited financials
- Franchisor revenue
- $0
- Most recent fiscal year
Affiliated brands
- iFlex Studios
- acquired one Studio
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- Verdine Baker
- Headquarters
- CA
- Founded
- 2024
- FDD year
- 2025
- States available
- 4
Can you afford it, and what does the money buy?
Entry cost runs 50% below the typical health & fitness franchise.
Source: FDD 2025 · Items 5–7
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $65K | $65K |
| Working capital (3–6 mo) | $10K | $50K |
| Equipment, build-out, other | $117K | $264K |
| Total initial investment | $192K | $379K |
Source: iFlex Stretch Studios 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $192K – $379K
- Top 40% of category vs category
- Liquid capital req'd
- $10K – $50K
- Top 40% of category vs category
- Franchise fee
- $65K – $65K
- Bottom third — review vs category
- Royalty
- 8.0%
- percentage · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 10.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $650 |
| Training fee | $500 |
| Transfer fee | $0 |
| Renewal fee | $0 |
| Inventory (initial) | $6K – $9K |
| Total fee load | 10.0% of rev |
What do units actually make?
Source: FDD 2025 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
iFlex Stretch Studios did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one iFlex Stretch Studios unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
67%
Above the 30–60% band. Verify revenue is per-unit average
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Audited statements are for the guarantor/affiliate Sequel Brands Holdings, LLC (not the franchisor iFlex Franchisor LLC). Entity was formed April 8, 2025; statements cover inception (April 8, 2025) through April 30, 2025. Only $1,000,000 member contribution (cash); no operations, no revenue, no expenses yet.
Includes company-owned outlets
- Item 19 type
- members count only
- Sample size
- 4
- vs category median 12 · small
- Transparency tier
- limited
- Categorical assessment of disclosure depth
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 0 / 10
- vs category median 4 / 10 · below
Compared against 173 Health & Fitness brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 10.0% — above the Health & Fitness average of 8.4%.
Disclosure
Item 19 reports members count only rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Health & Fitness averages
How iFlex Stretch Studios Compares
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 4
- Opened
- 4
- Last reporting year
- Closed
- 1
- Turnover rate
- 33.3%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 75%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 4
- Closed (3yr)
- 1
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 14
- Franchisor's next-year forecast
- Ceased ops
- 25.0%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 4 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
4
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 3 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 3
- Loan volume
- $670K
- Median loan
- $223K
- average
- Charge-off rate
- N/A
- limited sample (3 loans) — rate not shown below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 0
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Avoid this franchise: tiny unproven system with a CDO facing fraud litigation, no financial disclosures, and corporate going concern issues.
Litigation (Item 3)
No litigation involving franchisor or its parent/affiliates. Seven lawsuits naming Anthony Geisler (CEO of Sequel Brands, listed in Item 2) as defendant from his prior role at Xponential Fitness: AKT franchisee suit, Yoga Six franchisee suit, Nickle CycleBar/BFT suit, American Health Concepts Georgia suit, In re Xponential Fitness Securities Litigation (consolidated), In re Xponential Fitness Derivative Litigation (consolidated), and Nelson derivative action.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Moss Adams LLP
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 30 / 100 verdict
- 01MINOROnly 4 units systemwide with unknown growth trajectory — suggests minimal brand traction and market validation
- 02HIGHChief Development Officer Anthony Geisler faces multiple active lawsuits involving fraud, failure to disclose, and securities litigation from his Xponential Fitness tenure — raises serious integrity and leadership concerns
- 03MINORNo average revenue or net income disclosure (no Item 19) — impossible to assess unit economics or franchisee profitability
- 04HIGHGoing concern status is FALSE — indicates potential financial instability at corporate level
- 05MINORHigh initial investment ($191k-$378k) combined with 8% royalty creates significant financial burden with unproven business model
- 06MEDExtremely small unit count (4) means limited franchisee network to validate claims and minimal corporate resources
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 10.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 2 mi |
| Territory population | 50,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | Yes |
| Arbitration location | Newport Beach, California (metropolitan area where franchisor's principal place of business is located) |
| Jury trial waiver | Yes |
| Governing law | DE |
| Litigation count | 7 |
View Item 3 litigation summary
No litigation involving franchisor or its parent/affiliates. Seven lawsuits naming Anthony Geisler (CEO of Sequel Brands, listed in Item 2) as defendant from his prior role at Xponential Fitness: AKT franchisee suit, Yoga Six franchisee suit, Nickle CycleBar/BFT suit, American Health Concepts Georgia suit, In re Xponential Fitness Securities Litigation (consolidated), In re Xponential Fitness Derivative Litigation (consolidated), and Nelson derivative action.
Items 10, 11
Training & Operations
- Classroom training
- 36 hrs
- On-the-job training
- 0 hrs
- Training location
- Newport Beach, California (franchisor training center) or designated Studio; online modules for virtual portions
- Ongoing training
- Required
- Time to open
- 7 mo
- From signing to launch
- Site selection
- Franchisor approves; franchisee identifies site within designated Site Selection Area
- Franchisor financing
- Offered
- Item 10
- POS system
- MindBody
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: MindBody
Item 20 · call current owners
Franchisee Contacts
1 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
iFlex Stretch Studios · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a iFlex Stretch Studios franchise?
The total investment to open a iFlex Stretch Studios franchise ranges from $192K – $379K, with an initial franchise fee of $65K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do iFlex Stretch Studios franchise owners earn?
iFlex Stretch Studios does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the iFlex Stretch Studios FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the iFlex Stretch Studios FDD and qualifies whose outlets they describe.
What is iFlex Stretch Studios's franchise failure rate?
SBA 7(a) loan charge-off data is not available for iFlex Stretch Studios (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many iFlex Stretch Studios franchise locations are there?
As of their most recent FDD filing, iFlex Stretch Studios has 4 total units in the United States, including 3 franchised units and 1 company-owned units. 4 new units were opened in the latest reporting year.
Is iFlex Stretch Studios a good franchise to buy?
FranchiseVerdict rates iFlex Stretch Studios as a D-grade franchise with a verdict score of 30 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.