PoolwerxFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Poolwerx franchise requires a total initial investment of $105K – $351K, including a $50K franchise fee and an ongoing 7.0% royalty[2]. Per the 2025 FDD, average unit revenue was $1.2M[2]. SBA 7(a) loans show a 0.0% charge-off rate across 19 loans[1]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $105K – $351K
- 8th pct Retail
- Avg gross sales
- $1.2M
- 15th pct Retail
- Royalty
- 7.0%
- 24th pct Retail
- Units
- 95
- 26th pct Retail
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Retail · color = vs category peers
Green = >15% above Retail avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 5.5x in gross revenue, well above the typical 1.5-2.5x range.
Only 0.0% of 19 SBA loans charged off, well below the 16% franchise average.
The system grew 73% year-over-year. Fast growth means demand, but can strain support.
Bottom line
- Total investment $105K – $351K including a $50K franchise fee, 7.0% ongoing royalty.
- Average unit revenue of $1.2M/year (median $961K).
- Verdict A (Top Quintile) with a risk score of 6/100. SBA loan charge-off rate of 0.0% across 19 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2024).
- System growing at 53.2% CAGR over 3 years with 95 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- POOLWERX FRANCHISE MANAGEMENT LLC
- Parent company
- Poolwerx USA, LLC
- Ultimate parent
- Norwest Venture Partners XVI, LP
- CEO title
- Chief Executive Officer – North America
- Andrew Kidd
- Incorporated in
- DE
- HQ
- 4801 Spring Valley Road, Suite 103A, Farmers Branch TX 75244
- Auditor
- BDO USA, P.C.
- Audited financials
- Franchisor revenue
- $4.4M
- vs $4.2M prior year
Overview
About
Poolwerx franchisees operate pool service and maintenance businesses, performing weekly chemical treatments, equipment repairs, and seasonal opening/closing for residential and commercial customers. Day-to-day work includes on-site pool inspections, customer scheduling, inventory management of chemicals and parts, and technician supervision. Revenue derives from recurring service contracts, repair work, and seasonal upsells.
- CEO
- Andrew Kidd
- Founded
- 2015
- FDD year
- 2025
- States available
- 16
FDD Item 7 · 2025 filing · 16 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $50K | $50K | |
| Vehicle Brandingnot refundable | $2K | $3K | |
| Office Equipment and Suppliesnot refundable | $0 | $3K | |
| Computer Hardware & Softwarenot refundable | $2K | $4K | |
| Business Licenses & Permitsnot refundable | $500 | $2K | |
| Professional Feesnot refundable | $1K | $5K | |
| Opening Inventorynot refundable | $13K | $15K | |
| Business Insurancenot refundable | $3K | $4K | |
| Initial Training Feenot refundable | $2K | $2K | |
| Cost and Living Expenses while Trainingnot refundable | $0 | $3K | |
| Grand Opening Advertisingnot refundable | $12K | $15K | |
| Convention Feenot refundable | $4K | $4K | |
| Equipment used in Businessnot refundable | $7K | $7K | |
| Uniformsnot refundable | $500 | $500 | |
| Vehicle Costnot refundable | $5K | $7K | |
| Additional Fundsnot refundable | $5K | $20K | |
| Total initial investment | $105K | $143K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$62K
5.0% margin
Unlevered ROIC
24%
EBITDA / total invested capital
Payback
4.1 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $105K – $351K
- Better than avg vs category
- Liquid capital req'd
- $5K – $50K
- Better than avg vs category
- Franchise fee
- $50K
- Better than avg vs category
- Royalty
- 7.0%
- Gross Revenue · typical 6–8%
- Ad fund
- 3.0%
- typical 3–5%
- Total fee load
- 10.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 3.0% of gross sales |
| Training fee | $2K |
| Transfer fee | $12K |
| Renewal fee | $12K |
| Total fee load | 10.0% of rev |
Financial Performance
- Avg gross sales
- $1.2M
- Per unit, per year
- Median gross sales
- $961K
- Item 19 type
- gross_sales
- Sample size
- 16 units
- vs category median 49 · small
- Range (low → high)
- $234K→$3.2M
- Cohort dispersion (min → max)
- Quartile band
- $408K→$2.4M
- Bottom 25% → top 25%
- Reporting year
- 2024
- Fiscal year the figures cover
- Transparency
- 4 / 5
- vs category median 2 / 5 · above
Compared against 304 Retail brands
Revenue is 5.5x the investment midpoint. At typical franchise margins, this suggests a payback under 3 years.
vs Retail averages
How Poolwerx Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 95
- Opened
- 42
- Last reporting year
- Closed
- 2
- Terminated
- 2
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 2.1%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (yr3)
- +72.7%
- Net unit change last year
- 3-yr CAGR
- +53.2%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Projected new
- 9
- Franchisor's next-year forecast
- Termination rate
- 2.1%
- Franchisor-initiated terminations
- Ceased ops
- 2.1%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 13 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 19
- Loan volume
- $4.9M
- Median loan
- $206K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 10
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Poolwerx's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 10 lenders with concentration factor
- Per-state charge-off rates across 7 states
- Startup risk premium and job creation velocity
- 7-year lending trend
- SBA 504 real estate/equipment data
Instant access. No subscription.
With a 0.0% charge-off rate across 19 loans, banks have historically viewed this brand favorably for lending.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Poolwerx presents meaningful risk due to undisclosed profitability, unprotected territories, and lack of financial transparency despite strong average revenues.
Litigation (Item 3)
No litigation is required to be disclosed in Item 3
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · BDO USA, P.C.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 6 / 100 rating
- 01MINORNo net income disclosure (Item 19) prevents ROI verification and profitability assessment
- 02MINORUnprotected territory creates direct competition risk and customer poaching by other franchisees
- 03MINOR72.7% unit growth YoY is anomalously high — suggests aggressive expansion, possible unsustainable recruitment, or prior contraction baseline
- 04MINORHigh initial investment range ($104K–$350K) with 7% royalty on $1.24M average revenue = $86,940 annual royalty before operating expenses
- 05HIGH10-year term locks franchisee into relationship with limited escape; no going concern flag but financial health opacity is concerning
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 2 |
| Territory type | Marketing Area defined by Zip Codes / Carrier Codes |
| Protected territory | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 3 years |
| Non-compete (miles)ℹ | 30 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | franchisor principal office |
| Jury trial waiver | Yes |
| Governing law | Texas |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation is required to be disclosed in Item 3
Items 10, 11
Training & Operations
- Classroom training
- 84 hrs
- On-the-job training
- 80 hrs
- Training location
- On-site and corporate
- Time to open
- 24 mo
- From signing to launch
- POS system
- Xero-Skimmer-Lightspeed-Stripe
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Xero-Skimmer-Lightspeed-Stripe
Item 20 · call current owners
Franchisee Contacts
46 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Poolwerx · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Poolwerx franchise?
The total investment to open a Poolwerx franchise ranges from $105K – $351K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Poolwerx franchise owners earn?
According to Item 19 of the Poolwerx FDD, the average gross sales per unit is $1.2M. The median is $961K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Poolwerx's franchise failure rate?
Based on SBA 7(a) loan data, Poolwerx has a charge-off rate of 0.0% across 19 loans, meaning 0.0% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Poolwerx franchise locations are there?
As of their most recent FDD filing, Poolwerx has 95 total units in the United States, including 62 franchised units and 0 company-owned units. 42 new units were opened in the latest reporting year.
Is Poolwerx a good franchise to buy?
FranchiseVerdict rates Poolwerx as a A-grade franchise with a risk score of 6 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.