FranchiseVerdict
East Coast Street Tacos logo
FV-00822·MODERATEExcellent81

East Coast Street Tacos

Food & Beverage - Full ServiceFranchising since 2022Website
Investment
$457K – $946K
60th pct Full Service
Avg revenue
57th pct Full Service
Royalty
5.0%
15th pct Full Service
Units
3
16th pct Full Service
SBA default

Bottom line

  • Total investment $457K – $946K including a $40K franchise fee, 5.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 65/100.
  • Auditor disclosed a going-concern note — flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Legal entity
East Coast Street Franchise LLC
Incorporated in
New York
HQ
900 New Jersey Avenue, Brooklyn, New York 11207
Auditor
Divine, Blalock, Martin & Sellari, LLC
Audited financials
Franchisor revenue
$300
vs $0 prior year
⚠ Going-concern note
Disclosed in FDD 2025
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one East Coast Street Tacos unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $457K–$946K
Working capital
$
FDD reports $40K–$70K

Unlevered ROIC · per unit

17%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$128K
EBITDA margin
17.0%
Total invested
$756K
Payback
71 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate casual quick-service restaurants focused on street-style tacos and Latin American cuisine. Day-to-day operations include food preparation, inventory management, point-of-sale transactions, staffing, and customer service in a small-footprint retail environment. Franchisees are responsible for local marketing, permit compliance, and P&L management within their protected territory.

CEO
Ivan Vichinsky
Founded
2021
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$457K – $946K
All-in to open one unit
Liquid capital
$40K – $70K
Cash you must have on hand
Franchise fee
$40K
Royalty
5.0%
Gross Revenues · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
6.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
3
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
3
Corporate units in the system
% franchised
0%
vs corporate-owned
Multi-unit owners
20.0%
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 4 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 4 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

East Coast Street Tacos presents CAUTION-level risk due to a micro-sized franchise system with zero financial transparency, unproven unit economics, and insufficient operating history to validate franchise model viability.

Score breakdown · what drove the 65 / 100 rating

  1. 01MINOROnly 3 units in system with unknown growth trajectory suggests nascent or stalled franchise model
  2. 02MINORNo average revenue or net income disclosure (Item 19) prevents ROI validation and profitability assessment
  3. 03MINORWide investment range ($456,900–$945,750) indicates unclear startup costs or significant variability in unit economics
  4. 04MED5% royalty on undisclosed revenues makes it impossible to model actual take-home profitability
  5. 05MEDExtremely limited franchise track record with only 3 operating units creates high execution risk
  6. 06MINOR10-year term is longer than industry standard (typically 5 years), locking franchisee into unproven system

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Circle
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
New York

Item 11

Training & Operations

Classroom training
10 hrs
On-the-job training
70 hrs
POS system
Square POS
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

4 numbers

Locked
(516) 880-••••
The franchisor is East Coast Street Franchise LLC, located at
NY
(517) 373-••••
MI
(317) 232-••••
IN

One-time purchase · CSV download · Validation questions included

FDD download

East Coast Street Tacos · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above