FranchiseVerdict
Dirty Birds Bar and Grill logo
FV-00756·MODERATEExcellent81

Dirty Birds Bar and Grill

Food & Beverage - Full ServiceFranchising since 2021Website
Investment
$463K – $1.6M
61st pct Full Service
Avg revenue
57th pct Full Service
Royalty
5.0%
15th pct Full Service
Units
7
33rd pct Full Service
SBA default

Bottom line

  • Total investment $463K – $1.6M including a $50K franchise fee, 5.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 65/100.
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
DB HQ LLC
Incorporated in
California
HQ
5934 Joel Lane La Mesa, California, 91942
Auditor
Velez & Hardy
Audited financials
Franchisor revenue
$81K
vs $87K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Dirty Birds Bar and Grill unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $463K–$1.6M
Working capital
$
FDD reports $50K–$75K

Unlevered ROIC · per unit

11%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$120K
EBITDA margin
16.0%
Total invested
$1.1M
Payback
109 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate casual dining establishments serving wings, burgers, and bar fare with a sports-focused atmosphere. Day-to-day operations include staff management, food preparation oversight, inventory control, and customer service in a full-service restaurant and bar setting.

CEO
Jonathan Ollis
Founded
2020
FDD year
2025
States available
2

Item 7 · what it costs

The Vitals

Total investment
$463K – $1.6M
All-in to open one unit
Liquid capital
$50K – $75K
Cash you must have on hand
Franchise fee
$50K
Royalty
5.0%
percentage of gross revenue · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
7
Opened
1
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
5
Corporate units in the system
% franchised
29%
vs corporate-owned
Net growth (yr3)
+100.0%
Net unit change last year
2023
2+1
Franchised units
2024
1
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 25 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 25 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Undisclosed financials, micro-scale system with unproven economics, and going concern status make this a high-risk franchise with insufficient due diligence data.

Score breakdown · what drove the 65 / 100 rating

  1. 01MINORNo Item 19 financial disclosure (average unit revenue and net income not provided) — impossible to validate ROI claims
  2. 02HIGHGoing Concern status is FALSE, indicating potential financial instability or ownership restructuring concerns
  3. 03MINORExtremely wide investment range ($462.9K–$1.59M) suggests lack of standardization and unpredictable startup costs
  4. 04MEDOnly 7 units in system creates severe limited data set and raises questions about franchisor's operational maturity and support infrastructure
  5. 05MINOR100% YoY unit growth from minimal base (likely 3-4 units previously) is statistically meaningless and may mask underlying weakness
  6. 06MINOR5% royalty on gross revenue (not net profit) combined with no profitability data creates risk of cash-flow squeeze for franchisees

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius or Population
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
California

Item 11

Training & Operations

Classroom training
20 hrs
On-the-job training
20 hrs
POS system
Toast
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

28 numbers

Locked
(916) 327-••••
CA
(803) 734-••••
SC
(619) 804-••••
CA

One-time purchase · CSV download · Validation questions included

FDD download

Dirty Birds Bar and Grill · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above