Marriott Hotel / JW Marriott
Formerly known as Lightspeed Restoration
Bottom line
- Total investment — including a $100K franchise fee, 6.0% ongoing royalty.
- No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
- Rated MODERATE with a risk score of 55/100. SBA loan default rate of 0.0% across 6 loans (below the industry average).
- 20 litigation matters disclosed in Item 3 — higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Marriott Hotel / JW Marriott unit return on the cash you put in?
Unlevered ROIC · per unit
5%
Below typical band (30–60%)
Overview
About
Franchisees acquire and operate upscale hotel properties under the JW Marriott brand, managing day-to-day operations including housekeeping, front desk, food & beverage, maintenance, and guest services. Franchisees assume capital investment in property, staff, and brand standards compliance while paying 6% royalty on room revenue and 3% on F&B revenue, plus mandatory participation in Marriott's reservation, loyalty, and marketing systems.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 5 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
JW Marriott presents moderate-to-cautionary risk: stagnant growth, material litigation exposure, opaque financials, and heavy royalty load without disclosed profitability benchmarks.
Score breakdown · what drove the 55 / 100 rating
- 01MINORMinimal unit growth (2.0% YoY) suggests market saturation or franchisee dissatisfaction in luxury hotel segment
- 02MINORNo Item 19 financial disclosure prevents validation of actual franchisee profitability claims despite 6% + 3% royalty burden
- 03HIGHSignificant ongoing litigation from 2018 Starwood data breach, resort fee investigations, and antitrust claims creates operational and reputational risk
- 04MEDHigh capital barrier and 20-year commitment with no disclosed average net income creates asymmetric risk for franchisee vs. franchisor
- 05MINORLuxury hotel segment vulnerable to economic downturns, travel disruption, and labor cost inflation affecting already-thin margins
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
100 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Marriott Hotel / JW Marriott · FDD (2026) PDF