Keller Williams vs Harcourts Real Estate
Franchise Comparison 2026
Both Keller Williams and Harcourts Real Estate are real estate franchises. Keller Williams requires an investment of $182K – $336K while Harcourts Real Estate requires $151K – $360K. Neither Keller Williams nor Harcourts Real Estate makes a financial performance representation in Item 19 of its FDD — a voluntary item under the FTC Franchise Rule — so the two cannot be compared on disclosed unit revenue. FranchiseVerdict rates Keller Williams B (Above average) and Harcourts Real Estate A (Strongest tier).
| Metric | Keller Williams | Harcourts Real Estate |
|---|---|---|
| Verdict Grade | BAbove average | AStrongest tier |
| Investment Range | $182K – $336K | $151K – $360K |
| Franchise Fee | $35K | $25K |
| Royalty Rate | 6.0% | 6.0% |
| Average Revenue (Item 19) | N/ANo Item 19 representation | N/ANo Item 19 representation |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 773 | 22 |
| Unit Growth (YoY) | -4 units | -2 units |
| Year Began Franchising | 1995 | 2010 |
| FDD Year | 2025 | 2025 |
Investment Range
$182K – $336K
$151K – $360K
Franchise Fee
$35K
$25K
Royalty Rate
6.0%
6.0%
Average Revenue (Item 19)
N/ANo Item 19 representation
N/ANo Item 19 representation
SBA Charge-Off Rate
Limited data
N/A
Total Units
773
22
Unit Growth (YoY)
-4 units
-2 units
Year Began Franchising
1995
2010
FDD Year
2025
2025