BURGER KING vs McDonald’s
Franchise Comparison 2026
Both BURGER KING and McDonald’s are quick-service restaurants franchises. BURGER KING requires an investment of $348K – $3.3M while McDonald’s requires $1.5M – $2.6M. In terms of revenue, McDonald’s reports higher average unit revenue at $4.0M. On SBA loan performance, BURGER KING has a lower charge-off rate (7.3%) compared to McDonald’s (16.7%). FranchiseVerdict rates BURGER KING A (Top Quintile) and McDonald’s A (Top Quintile).
| Metric | BURGER KING | McDonald’s |
|---|---|---|
| Verdict Grade | ATop QuintileTop Quintile | ATop QuintileTop Quintile |
| Investment Range | $348K – $3.3M | $1.5M – $2.6M |
| Franchise Fee | $50K | $45K |
| Royalty Rate | 4.5% | 4.0% |
| Average Revenue (Item 19) | $1.7M | $4.0M |
| SBA Charge-Off Rate | 7.3% (275 loans) | 16.7% (24 loans) |
| Total Units | 6,650 | 13,457 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2022 | 2005 |
| FDD Year | 2026 | 2024 |
Investment Range
$348K – $3.3M
$1.5M – $2.6M
Franchise Fee
$50K
$45K
Royalty Rate
4.5%
4.0%
Average Revenue (Item 19)
$1.7M
$4.0M
SBA Charge-Off Rate
7.3% (275 loans)
16.7% (24 loans)
Total Units
6,650
13,457
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2022
2005
FDD Year
2026
2024