The B-12 StoreFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A THE B-12 STORE franchise requires a total initial investment of $81K – $223K, including a $50K franchise fee. The 2024 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2024 FDD issuance
Overview
- Investment
- $81K – $223K
- 14th pct Healthcare
- Avg gross sales
- N/A
- 48th pct Healthcare
- Royalty
- N/A
- Units
- 48
- 54th pct Healthcare
- SBA default
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = >15% above Healthcare avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- Total investment $81K – $223K including a $50K franchise fee.
- No Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- Verdict A (Top Quintile) with a risk score of 44/100.
- System growing at 17.5% CAGR over 3 years with 48 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- THE B-12 STORE FRANCHISE, INC.
- Predecessor
- and Affiliates
- Prior franchisor entity
- Incorporated in
- FL
- HQ
- 9160 Forum Corporate Pkwy., Suite 350, Fort Myers, FL 33905
- Franchisor revenue
- $0
- Most recent fiscal year
Overview
About
The B-12 Store franchisees operate wellness retail locations focused on vitamin B-12 supplements and related nutrient products, likely including IV drips, injections, or oral supplements. Day-to-day operations involve customer consultations, inventory management, point-of-sale transactions, and potentially administering B-12 treatments under applicable state regulations.
- CEO
- Perry Ruiz
- Headquarters
- FL
- Founded
- 2021
- FDD year
- 2024
- States available
- 12
FDD Item 7 · 2024 filing · 14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $50K | $125K | |
| Travel & Living Expenses While Attending the Initial Trainingnot refundable | $1K | $3K | |
| Real Estate Improvementsnot refundable | $2K | $15K | |
| Rent & Security Depositnot refundable | $3K | $10K | |
| Leasehold Improvementsnot refundable | $1K | $5K | |
| Furniture, Office Equipment & Softwarenot refundable | $5K | $10K | |
| Signsnot refundable | $5K | $10K | |
| Licensesnot refundable | $500 | $2K | |
| Grand Openingnot refundable | $2K | $2K | |
| Marketingnot refundable | $500 | $2K | |
| Insurancenot refundable | $50 | $200 | |
| Legal Feesnot refundable | $1K | $5K | |
| Additional Funds (3 months of operating expenses)not refundable | $10K | $30K | |
| Miscellaneous Opening Costsnot refundable | $1K | $5K | |
| Total initial investment | $81K | $223K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $81K – $223K
- Better than avg vs category
- Liquid capital req'd
- $10K – $30K
- Better than avg vs category
- Franchise fee
- $50K – $125K
- Near category avg vs category
- Royalty
- $1,500.00 each month
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 1.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Marketing / ad fund | 1.0% of gross sales |
| Transfer fee | $13K |
| Renewal fee | $10K |
| Total fee load | 1.0% of rev |
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
vs Healthcare averages
How The B-12 Store Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 48
- Opened
- 7
- Last reporting year
- Closed
- 4
- Turnover rate
- 8.3%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 98%
- vs corporate-owned
- Net growth (yr3)
- +6.8%
- Net unit change last year
- 3-yr CAGR
- +17.5%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 10 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Available to sell in · Item 12
- California
- Hawaii
- Illinois
- Indiana
- Maryland
- Michigan
- New York
- North Dakota
- Rhode Island
- South Dakota
- Virginia
- Washington
- Wisconsin
States where the franchisor is registered to sell new franchises (FDD registration filings).
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Undisclosed financials, minimal unit growth, recent litigation, and high fixed costs relative to unknown average revenue create significant uncertainty around unit-level profitability and franchisor stability.
Litigation (Item 3)
1 case reference(s): 0 pending, 2 settled.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: No
Score breakdown · what drove the 44 / 100 rating
- 01MINORNo financial disclosure (Item 19) — cannot validate $81k-$223k investment ROI or profitability claims
- 02MINORSlow unit growth of only 6.8% YoY with 48 total units suggests market saturation or franchisee struggle
- 03MINORHigh fixed monthly royalty ($1,500) represents 18-22% of potential monthly revenue for marginal locations
- 04HIGHRecent trademark litigation (2021-2022) indicates IP/branding vulnerability and potential reputational damage
- 05MINORFranchise fee of $50,000 is non-refundable against a vague investment range ($81k-$223k spread suggests inconsistent buildout costs)
- 06HIGHNo 'Going Concern' status is False, which is unusual phrasing — suggests potential financial instability of franchisor
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Radius |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | Florida |
| Litigation count | 1 |
View Item 3 litigation summary
1 case reference(s): 0 pending, 2 settled.
Items 10, 11
Training & Operations
- Classroom training
- 10 hrs
- On-the-job training
- 10 hrs
- Training location
- Franchisee's restaurant and corporate location
- POS system
- Talech
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Talech
Item 20 · call current owners
Franchisee Contacts
25 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
THE B-12 STORE · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a THE B-12 STORE franchise?
The total investment to open a THE B-12 STORE franchise ranges from $81K – $223K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do THE B-12 STORE franchise owners earn?
THE B-12 STORE does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is THE B-12 STORE's franchise failure rate?
SBA 7(a) loan charge-off data is not available for THE B-12 STORE (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many THE B-12 STORE franchise locations are there?
As of their most recent FDD filing, THE B-12 STORE has 48 total units in the United States, including 40 franchised units and 1 company-owned units. 7 new units were opened in the latest reporting year.
Is THE B-12 STORE a good franchise to buy?
FranchiseVerdict rates THE B-12 STORE as a A-grade franchise with a risk score of 44 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.