Make Your Dog Epic Dog Training AcademyFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A MAKE YOUR DOG EPIC DOG TRAINING ACADEMY franchise requires a total initial investment of $50K – $64K, including a $30K franchise fee and an ongoing 20.0% royalty[2]. The 2024 FDD does not disclose unit-level revenue (no Item 19). Verdict grade: F. Run a live ROI scan →
Data last verified June 21, 2026 · figures per the 2024 FDD issuance
Overview
- Investment
- $50K – $64K
- 8th pct Pet Services
- Avg gross sales
- N/A
- 61st pct Pet Services
- Royalty
- 20.0%
- 66th pct Pet Services
- Units
- 0
- 0th pct Pet Services
- SBA default
- N/A
Quick verdict · Pet Services · color = vs category peers
Green = >15% above Pet Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Started franchising in 2024. Newer systems carry more uncertainty but may offer better territories.
Bottom line
- Total investment $50K – $64K including a $30K franchise fee, 20.0% ongoing royalty.
- Item 19 discloses "Weekly Sales" rather than annual gross sales, so unit revenue is not directly comparable.
- Verdict F (Bottom Quintile) with a risk score of 85/100.
- Item 19 reports "Weekly Sales" instead of annual gross sales. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Make Your Dog Epic Dog Training Academy Franchising, LLC
- Predecessor
- company
- Prior franchisor entity
- Incorporated in
- OK
- HQ
- 3920 W. 91st St., Tulsa, OK 74132
Affiliated brands
- Make Your Life Epic
Other brands the franchisor or its parent operates (Item 1).
Overview
About
Franchisees operate dog training academies offering obedience classes, behavioral modification, and canine education services. Day-to-day activities include conducting group/private training sessions, managing client relationships, scheduling classes, training staff, and marketing locally to build a client base. Revenue depends entirely on class enrollment and per-dog training fees.
- CEO
- Clayton Clark
- Headquarters
- OK
- Founded
- 2024
- FDD year
- 2024
- States available
- 0
FDD Item 7 · 2024 filing · 9 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $30K | $30K | |
| Vehicle Deposit and Vehicle Wrapnot refundable | $1K | $2K | |
| Trained Dognot refundable | $7K | $7K | |
| Marketing Materials and Dog Training Suppliesnot refundable | $4K | $5K | |
| Lodging and Local Travel Costs to Attend Initial Trainingnot refundable | $2K | $3K | |
| Computer, iPad, iPad Phone Service, iPhonenot refundable | $500 | $500 | |
| Initial Marketing Campaignnot refundable | $2K | $5K | |
| Professional fees (Attorney or Accountant)not refundable | $2K | $3K | |
| Additional Funds - three monthsnot refundable | $3K | $10K | |
| Total initial investment | $50K | $64K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $50K – $64K
- Better than avg vs category
- Liquid capital req'd
- $3K – $10K
- Better than avg vs category
- Franchise fee
- $30K – $30K
- Better than avg vs category
- Royalty
- 20.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- -n/d
- Total fee load
- 20.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 20.0% of gross sales |
| Technology fee | $900 |
| Transfer fee | $15K |
| Renewal fee | $5K |
| Total fee load | 20.0% of rev |
Financial Performance
This brand's FDD disclosed "Weekly Sales" in Item 19 rather than annual gross sales. This metric cannot be directly compared across brands, so we omit it from rankings.
vs Pet Services averages
How Make Your Dog Epic Dog Training Academy Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 0
- Opened
- 0
- Last reporting year
- Closed
- 0
- Company-owned
- 0
- Corporate units in the system
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 15
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 8 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Pre-revenue franchise system with zero operating units, a financially unstable franchisor, and a key officer facing active fraud litigation — represents extreme execution and financial risk.
Litigation (Item 3)
4 case reference(s): 0 pending, 0 settled.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: No
Score breakdown · what drove the 85 / 100 rating
- 01MINORZero existing franchisee units despite system claiming to be an 'academy' — no proven business model or franchisee success stories
- 02HIGHFranchisor has 'Going Concern: False' status, indicating potential financial instability or inability to support franchisees
- 03HIGHKey officer (Peter Taunton) facing three active lawsuits from December 2023 alleging fraud, deceptive trade practices, and breach of contract — credibility and legal liability risk
- 04MINORExtremely high royalty rate of 20% on gross revenue (not net) creates thin margin vulnerability in service-based dog training business
- 05MINORNo average revenue or net income disclosure in FDD suggests either non-existent franchisee performance data or deliberate withholding
- 06MINORFranchisor appears to be leveraging officer's reputation from unrelated Nautical Bowls brand rather than proven dog training success
- 07MINOR5-year term with $29,500 franchise fee + $49,500-$63,500 total investment is substantial risk with zero unit reference points
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 5 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Population |
| Protected territory | Yes |
| Territory population | 15,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | Oklahoma |
| Litigation count | 3 |
View Item 3 litigation summary
4 case reference(s): 0 pending, 0 settled.
Items 10, 11
Training & Operations
- Classroom training
- 41 hrs
- On-the-job training
- 6 hrs
- Training location
- Off-site and on-site
- POS system
- designated scheduling software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: designated scheduling software
Item 20 · call current owners
Franchisee Contacts
14 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
MAKE YOUR DOG EPIC DOG TRAINING ACADEMY · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a MAKE YOUR DOG EPIC DOG TRAINING ACADEMY franchise?
The total investment to open a MAKE YOUR DOG EPIC DOG TRAINING ACADEMY franchise ranges from $50K – $64K, with an initial franchise fee of $30K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do MAKE YOUR DOG EPIC DOG TRAINING ACADEMY franchise owners earn?
MAKE YOUR DOG EPIC DOG TRAINING ACADEMY does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is MAKE YOUR DOG EPIC DOG TRAINING ACADEMY's franchise failure rate?
SBA 7(a) loan charge-off data is not available for MAKE YOUR DOG EPIC DOG TRAINING ACADEMY (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
Is MAKE YOUR DOG EPIC DOG TRAINING ACADEMY a good franchise to buy?
FranchiseVerdict rates MAKE YOUR DOG EPIC DOG TRAINING ACADEMY as a F-grade franchise with a risk score of 85 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent MAKE YOUR DOG EPIC DOG TRAINING ACADEMY, you can request corrections or provide updated information.
Claim this brandOther Pet Services franchises
Compare similar franchise opportunities in the Pet Services category
Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.