Marriott Hotel / JW Marriott vs Margaritaville Hotels & Resorts
Franchise Comparison 2026
Both Marriott Hotel / JW Marriott and Margaritaville Hotels & Resorts are lodging franchises. Marriott Hotel / JW Marriott requires an investment of $104.8M – $172.2M while Margaritaville Hotels & Resorts requires $22.1M – $221.3M. FranchiseVerdict rates Marriott Hotel / JW Marriott A (Strongest tier) and Margaritaville Hotels & Resorts B (Above average).
| Metric | Marriott Hotel / JW Marriott | Margaritaville Hotels & Resorts |
|---|---|---|
| Verdict Grade | AStrongest tier | BAbove average |
| Investment Range | $104.8M – $172.2M | $22.1M – $221.3M |
| Franchise Fee | $100K | $105K |
| Royalty Rate | 6.0% | 5.0% |
| Average Revenue (Item 19) | N/A | N/AOutlet subset |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 369 | 18 |
| Unit Growth (YoY) | +5 units | +0 units |
| Year Began Franchising | 1968 | 2019 |
| FDD Year | 2026 | 2025 |
Investment Range
$104.8M – $172.2M
$22.1M – $221.3M
Franchise Fee
$100K
$105K
Royalty Rate
6.0%
5.0%
Average Revenue (Item 19)
N/A
N/AOutlet subset
SBA Charge-Off Rate
Limited data
N/A
Total Units
369
18
Unit Growth (YoY)
+5 units
+0 units
Year Began Franchising
1968
2019
FDD Year
2026
2025