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FranchiseVerdict

LaRosa’s vs Dairy Queen

Franchise Comparison 2026

Both LaRosa’s and Dairy Queen are quick-service restaurants franchises. LaRosa’s requires an investment of $1.4M – $2.6M while Dairy Queen requires $1.5M – $2.6M. Dairy Queen discloses average revenue of $1.5M; LaRosa’s makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Reported for a subset of outlets rather than the whole system. Dairy Queen has SBA lending data on file with a 10.6% charge-off rate. FranchiseVerdict rates LaRosa’s B (Above average) and Dairy Queen B (Above average).

Investment Range
$1.4M – $2.6M
$1.5M – $2.6M
Franchise Fee
$25K
$45K
Royalty Rate
4.0%
4.0%
Average Revenue (Item 19)
N/ANo Item 19 representation
$1.5MOutlet subset
SBA Charge-Off Rate
Limited data
10.6% (1242 loans)
Total Units
64
1,985
Unit Growth (YoY)
-2 units
+14 units
Year Began Franchising
1967
1947
FDD Year
2024
2026