FranchiseVerdict
Resting Rainbow Pet Memorials and Cremation logo
FV-02143·MODERATEExcellent91

Resting Rainbow Pet Memorials and Cremation

Personal Services - Pet CareFranchising since 2023Website
Investment
$129K – $564K
37th pct Pet Care
Avg revenue
$715K
35th pct Pet Care
Royalty
Units
1
5th pct Pet Care
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $129K – $564K including a $55K franchise fee.
  • Average unit revenue of $715K/year. Estimated payback in 1.6 years.
  • Rated MODERATE with a risk score of 63/100. SBA loan default rate of 0.0% across 8 loans (below the industry average).
  • Emerging franchise — only 3 years of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Resting Rainbow Pet Memorials and Cremation Franchise, LLC
Incorporated in
Florida
HQ
13700 NW 19th Ave., Suite 11, Opa Locka, FL 33054
Auditor
Holsinger P.C.
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Resting Rainbow Pet Memorials and Cremation unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $715,337
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: automotive
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $129K–$564K
Working capital
$
FDD reports $20K–$50K

Unlevered ROIC · per unit

32%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$122K
EBITDA margin
17.0%
Total invested
$381K
Payback
38 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Resting Rainbow Pet Memorials and Cremation units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$1.4M

on $7.2M purchase

Total debt

$5.7M

SBA $3.6M + senior + seller note

Overview

About

Franchisees operate pet cremation and memorial services facilities, handling end-of-life care for deceased pets, performing cremations, and offering memorial products/services to grieving pet owners. Day-to-day operations include customer intake, cremation facility management, regulatory compliance, and sales of urns, burial options, and memorial services.

CEO
Joseph Castranova
Founded
2023
FDD year
2024
States available
1

Item 7 · what it costs

The Vitals

Total investment
$129K – $564K
All-in to open one unit
Liquid capital
$20K – $50K
Cash you must have on hand
Franchise fee
$55K
Royalty
Greater of: (i) 7% of Gross Revenue, or (ii) the Applicab…
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical
Payback period
1.6 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$715K
Per unit, per year
Median gross sales
Item 19 type
Affiliate Owned Outlet
Sample size
1 units
vs category median 12 · small
Range (low → high)
$715K$715K
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank35th
vs Personal Services - Pet Care peers
Investment cost rank37th
Lower investment ranks lower (better)
Royalty rate rank83th
Lower royalty = lower percentile (better)
Unit count rank5th
vs Personal Services - Pet Care peers
Risk score rank57th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
2022
0±0
Franchised units
2023
0
Franchised units
2024
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 1 state reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

1

states with franchisees (per FDD Item 12)

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
8
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

63
Risk · 0-100
MODERATE63 / 100

Extreme caution warranted: single-unit system with going concern issues, undefined costs, and unverifiable financial claims makes this a pre-validation stage franchise with substantial execution risk.

Score breakdown · what drove the 63 / 100 rating

  1. 01MINOROnly 1 unit in system with unknown growth trajectory indicates minimal franchisee base for validation and suggests potential market adoption challenges
  2. 02MINORWide investment range ($129k-$563k) lacks clarity on what drives 336% variance, suggesting inconsistent startup costs or undefined territory scopes
  3. 03HIGHGoing Concern = False is critical red flag indicating franchisor financial instability or operational uncertainty
  4. 04MINORRoyalty structure with undefined 'Applicable Minimum Royalty Rate' creates unpredictable ongoing cost burden beyond stated 7% gross revenue
  5. 05MINORSingle-unit system provides no comparable franchisee performance data; average revenue/income figures lack statistical validity with n=1
  6. 06MINORNo Item 19 financial performance representations limits ability to validate $715k average revenue claim independently
  7. 07MEDPet cremation is niche, location-dependent market with limited scalability and high sensitivity to local competition and regulations

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Household-based
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Maryland

Item 11

Training & Operations

Classroom training
20 hrs
On-the-job training
88 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

1 numbers

Locked
(213) 576-••••
NY

One-time purchase · CSV download · Validation questions included

FDD download

Resting Rainbow Pet Memorials and Cremation · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above