Real Deals on Home Décor
Bottom line
- Total investment $143K – $268K including a $30K franchise fee.
- Average unit revenue of $498K/year (median $337K).
- Rated MODERATE with a risk score of 62/100.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Real Deals on Home Décor unit return on the cash you put in?
Unlevered ROIC · per unit
25%
Below typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 Real Deals on Home Décor units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$448K
on $2.2M purchase
Total debt
$1.8M
SBA $1.1M + senior + seller note
Overview
About
Real Deals on Home Décor franchisees operate retail showrooms selling discounted home furnishings, décor, and seasonal items through in-store retail and potentially online channels. Day-to-day operations include inventory management, customer sales, visual merchandising, managing a small team, and coordinating with the franchisor on product sourcing and promotional campaigns.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 32 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Real Deals on Home Décor presents elevated risk due to franchisor going concern issues, missing profitability disclosure, stagnant unit growth, and inability to validate claimed $498k average revenue translates to positive unit economics.
Score breakdown · what drove the 62 / 100 rating
- 01HIGHGoing Concern status is FALSE — indicates the franchisor may be financially unstable or operationally distressed
- 02MEDNet income not disclosed in FDD Item 19 — impossible to validate actual profitability claims; $498k revenue doesn't indicate margin quality
- 03MEDUnit growth unknown with only 46 locations — suggests stagnation or undisclosed closures; mature brands should show clear trajectory
- 04MINOR5-year term is shorter than industry standard (10 years) — increases renewal risk and suggests weaker franchisee commitment
- 05MEDHigh investment range ($142k-$268k) relative to undisclosed profitability — ROI timeline cannot be calculated
- 06MINOR5% royalty on gross sales (not net) — franchisees pay royalties even in unprofitable months
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
74 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Real Deals on Home Décor · FDD (2025) PDF