Freckled Frog Dance Studio Franchise Cost, Revenue & Review 2026
Formerly known as The Freckled Frog
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Freckled Frog Dance Studio is a children's dance franchise offering classes across ages and styles for kids. Franchisees run the studios, managing instructors, enrollment, and recitals.
FranchiseVerdict summary · 2026
A Freckled Frog Dance Studio franchise requires a total initial investment of $50K – $115K, including a $36K franchise fee and an ongoing 5.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: D (Below average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2025 FDD issuance
Overview
- Investment
- $50K – $115K
- 6th pct Health & Fitn…
- Avg gross sales
- N/A
- Company-owned only
- Royalty
- 5.0%
- 1st pct Health & Fitn…
- Units
- 3
- 15th pct Health & Fitn…
- SBA charge-off
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = favorable by >10% vs Health & Fitness avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $50K – $115K including a $36K franchise fee, 5.0% ongoing royalty.
- RETURNSAudited financial statements (Exhibit I) not present in extracted text; franchisor (Freckled Frog Franchise Group, LLC, formed Nov 2024) has not been in business 3+ years and cannot include all required financial statements.
- RISKVerdict D (Below average), verdict score 36/100 (higher is better).
- DATAItem 19 reports company owned revenue rather than annual gross sales, so unit revenue is not directly comparable. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Freckled Frog Franchise Group, LLC
- Parent company
- None
- Predecessor
- None
- Prior franchisor entity
- CEO title
- CEO
- Stacy Reese
- Incorporated in
- CA
- HQ
- 1931 N Tustin Ave. Santa Ana, CA 92705
- Auditor
- Velez & Hardy, CPAs and Advisors
- Audited financials
- Franchisor revenue
- $0
- vs $0 prior year
Overview
About
- CEO
- Stacy Reese
- Headquarters
- CA
- Founded
- 2023
- FDD year
- 2025
- States available
- 1
Can you afford it, and what does the money buy?
Entry cost runs 86% below the typical health & fitness franchise.
Source: FDD 2025 · Items 5–7
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $36K | $36K |
| Working capital (3–6 mo) | $4K | $7K |
| Equipment, build-out, other | $10K | $72K |
| Total initial investment | $50K | $115K |
Source: Freckled Frog Dance Studio 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $50K – $115K
- Top 40% of category vs category
- Liquid capital req'd
- $4K – $7K
- Top 40% of category vs category
- Franchise fee
- $36K – $36K
- Top 40% of category vs category
- Royalty
- 5.0%
- percentage · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Training fee | $4K |
| Transfer fee | $10K |
| Renewal fee | $7K |
| Inventory (initial) | $1K – $2K |
| Total fee load | 6.0% of rev |
What do units actually make?
Source: FDD 2025 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Freckled Frog Dance Studio did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one Freckled Frog Dance Studio unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
274%
Above the 30–60% band. Verify revenue is per-unit average
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Audited financial statements (Exhibit I) not present in extracted text; franchisor (Freckled Frog Franchise Group, LLC, formed Nov 2024) has not been in business 3+ years and cannot include all required financial statements.
Company-owned outlets only - not franchisee performance
- Item 19 type
- company owned revenue
- Sample size
- 3
- vs category median 12 · small
- Range (low → high)
- $193K→$416K
- Cohort dispersion (min → max)
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 3 / 10
- vs category median 4 / 10 · below
Compared against 173 Health & Fitness brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 6.0% — below the Health & Fitness average of 8.4%.
Disclosure
Item 19 reports company owned revenue rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Health & Fitness averages
How Freckled Frog Dance Studio Compares
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Extreme caution warranted: micro-scale franchise (3 units) with undisclosed profitability, corporate going concern issues, and unclear growth prospects despite moderate investment requirements.
Litigation (Item 3)
No litigation required to be disclosed.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Velez & Hardy, CPAs and Advisors
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 36 / 100 verdict
- 01MINOROnly 3 units in system with unknown growth trajectory suggests stagnant or declining franchise
- 02HIGHGoing Concern status is FALSE, indicating potential financial instability at corporate level
- 03MINORHigh initial investment ($49.5K-$115.4K) relative to tiny unit count raises sustainability questions
- 04MINOR$36K franchise fee on 3-unit system may indicate struggling franchisor dependent on franchise sales revenue
- 05MEDNo litigation disclosed but small unit count makes this less meaningful; limited sample size for dispute history
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 6.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 6 mi |
| Territory population | 150,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Arbitration location | Orange County, California (mediation before litigation) |
| Jury trial waiver | No |
| Governing law | State where Franchised Business is located |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed.
Items 10, 11
Training & Operations
- Classroom training
- 24 hrs
- On-the-job training
- 16 hrs
- Training location
- Santa Ana, California and Franchised Business Site
- Ongoing training
- Required
- Time to open
- 6 mo
- From signing to launch
- Site selection
- Franchisee selects; Franchisor approves
- Franchisor financing
- Not offered
- Item 10
- POS system
- Jackrabbit Class
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Jackrabbit Class
Item 20 · call current owners
Franchisee Contacts
2 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Freckled Frog Dance Studio · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Freckled Frog Dance Studio franchise?
The total investment to open a Freckled Frog Dance Studio franchise ranges from $50K – $115K, with an initial franchise fee of $36K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Freckled Frog Dance Studio franchise owners earn?
Freckled Frog Dance Studio does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the Freckled Frog Dance Studio FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Freckled Frog Dance Studio FDD and qualifies whose outlets they describe.
What is Freckled Frog Dance Studio's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Freckled Frog Dance Studio (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Freckled Frog Dance Studio franchise locations are there?
As of their most recent FDD filing, Freckled Frog Dance Studio has 3 total units in the United States, including 0 franchised units and 3 company-owned units.
Is Freckled Frog Dance Studio a good franchise to buy?
FranchiseVerdict rates Freckled Frog Dance Studio as a D-grade franchise with a verdict score of 36 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.