Freckled Frog Dance StudioFranchise Cost, Revenue & Review 2026
Formerly known as The Freckled Frog
Data from FDD filing
FranchiseVerdict summary · 2026
A Freckled Frog Dance Studio franchise requires a total initial investment of $50K – $115K, including a $36K franchise fee and an ongoing 5.0% royalty[2]. Per the 2025 FDD, average unit revenue was $305K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $50K – $115K
- 7th pct Health & Fitn…
- Avg gross sales
- $305K
- 12th pct Health & Fitn…
- Royalty
- 5.0%
- 1st pct Health & Fitn…
- Units
- 3
- 16th pct Health & Fitn…
- SBA default
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = >15% above Health & Fitness avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 3.7x in gross revenue, well above the typical 1.5-2.5x range.
Started franchising in 2024. Newer systems carry more uncertainty but may offer better territories.
Bottom line
- Total investment $50K – $115K including a $36K franchise fee, 5.0% ongoing royalty.
- Average unit revenue of $305K/year.
- Verdict A (Top Quintile) with a risk score of 40/100.
- Emerging franchise: only 2 years of franchising with 3 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Freckled Frog Franchise Group, LLC
- Incorporated in
- CA
- HQ
- 1931 N Tustin Ave. Santa Ana, CA 92705
- Auditor
- Velez & Hardy CPAs and Advisors
- Audited financials
- Franchisor revenue
- $0
- vs $0 prior year
Overview
About
Freckled Frog Dance Studio franchisees operate children's dance instruction facilities, managing class schedules across multiple age groups and skill levels, handling student enrollment and retention, coordinating recitals/performances, and managing studio staff and operations in protected territories.
- CEO
- Stacy Reese
- Headquarters
- CA
- Founded
- 2023
- FDD year
- 2025
- States available
- 1
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $36K | $36K |
| Working capital (3–6 mo) | $4K | $7K |
| Equipment, build-out, other | $10K | $72K |
| Total initial investment | $50K | $115K |
Source: Freckled Frog Dance Studio 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$97K
32.0% margin
Unlevered ROIC
111%
EBITDA / total invested capital
Payback
11 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $50K – $115K
- Better than avg vs category
- Liquid capital req'd
- $4K – $7K
- Better than avg vs category
- Franchise fee
- $36K – $36K
- Better than avg vs category
- Royalty
- 5.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Transfer fee | $10K |
| Renewal fee | $7K |
| Total fee load | 6.0% of rev |
A 6.0% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
Financial Performance
- Avg gross sales
- $305K
- Per unit, per year
- Median gross sales
- N/A
- Item 19 type
- Company Owned
- Sample size
- 3 units
- vs category median 11 · small
- Range (low → high)
- $193K→$416K
- Cohort dispersion (min → max)
- Transparency
- 3 / 5
- vs category median 4 / 5 · below
Compared against 180 Health & Fitness brands
vs Health & Fitness averages
How Freckled Frog Dance Studio Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Extreme caution warranted: micro-scale franchise (3 units) with undisclosed profitability, corporate going concern issues, and unclear growth prospects despite moderate investment requirements.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Velez & Hardy CPAs and Advisors
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 40 / 100 rating
- 01MINOROnly 3 units in system with unknown growth trajectory suggests stagnant or declining franchise
- 02MEDNo average net income disclosed despite $331K average revenue — opacity on actual profitability
- 03HIGHGoing Concern status is FALSE, indicating potential financial instability at corporate level
- 04MINORHigh initial investment ($49.5K-$115.4K) relative to tiny unit count raises sustainability questions
- 05MINOR$36K franchise fee on 3-unit system may indicate struggling franchisor dependent on franchise sales revenue
- 06HIGHNo litigation disclosed but small unit count makes this less meaningful; limited sample size for dispute history
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Territory type | Radius / Population |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | California |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 24 hrs
- On-the-job training
- 16 hrs
- Training location
- On-site and corporate
- POS system
- Jackrabbit Class software virtual POS
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Jackrabbit Class software virtual POS
Item 20 · call current owners
Franchisee Contacts
1 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Freckled Frog Dance Studio · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Freckled Frog Dance Studio franchise?
The total investment to open a Freckled Frog Dance Studio franchise ranges from $50K – $115K, with an initial franchise fee of $36K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Freckled Frog Dance Studio franchise owners earn?
According to Item 19 of the Freckled Frog Dance Studio FDD, the average gross sales per unit is $305K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Freckled Frog Dance Studio's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Freckled Frog Dance Studio (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Freckled Frog Dance Studio franchise locations are there?
As of their most recent FDD filing, Freckled Frog Dance Studio has 3 total units in the United States, including 0 franchised units and 3 company-owned units.
Is Freckled Frog Dance Studio a good franchise to buy?
FranchiseVerdict rates Freckled Frog Dance Studio as a A-grade franchise with a risk score of 40 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.