FocalPoint Coaching Franchise Cost, Revenue & Review 2026
- Investment
- $37K – $139K
- Disclosed sales
- not disclosed
- SBA charge-off
- Under 10 loans (9)
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
FocalPoint Coaching is a business-coaching franchise whose coaches advise small-business owners on strategy, sales, and operations. Franchisees run a home-based coaching practice delivering assessments and ongoing coaching for retainer and session fees.
FranchiseVerdict summary · 2026
A FocalPoint Coaching franchise requires a total initial investment of $37K – $139K, including a $45K franchise fee. This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: 2026 filing · Data extracted: · Last cited check: · Staleness risk: low - the current year's filing
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored3 of 3 headline figures on this page cite a page of the filing.
Overview
- Investment
- $37K – $139K
- 9th pct Business Serv…
- Avg gross sales
- N/A
- Royalty
- Flat fee
- Units
- 229
- 59th pct Business Serv…
- SBA charge-off
- N/A
Quick verdict · Business Services · color = vs category peers
Green = favorable by >10% vs Business Services median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $37K – $139K including a $45K franchise fee.
- RETURNSThis franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
- RISKVerdict B (Above average), verdict score 61/100 (higher is better).
- GROWTHPositive: net +28 franchised outlets in the latest year (1 opened, 2 closed) (Item 20).
- DECLINESystem contracting at -5.6% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- FocalPoint Coaching, Inc.
- CEO title
- President
- Stephen A. Thompson
- Incorporated in
- NV
- HQ
- 2831 St. Rose Parkway, Suite 234, Henderson, Nevada 89052
- Auditor
- Rich, Wightman & Company, CPAs, LLC
- Audited financials
- Franchisor revenue
- $9.3M
- vs $7.6M prior year
Overview
About
- CEO
- Stephen A. Thompson
- Headquarters
- NV
- Founded
- 2008
- FDD year
- 2026
- States available
- 44
Can you afford it, and what does the money buy?
Entry cost runs 34% below the typical business services franchise.
Source: FDD 2026 · Items 5–7
published investment is a single FocalPoint business coaching and consulting business. The franchisor also offers an area-representative grant under a separate FDD (FocalPoint_Coaching_NASAA_436022.pdf, 2026): fee $395,000, estimated initial investment $462,050-$524,950; that offering is not priced on this page.
The filing's Item 7 TOTAL row prints $37,350 to $139,000. Its low assumes the $0 initial franchise fee, which the filing waives only for an operator of a FocalPoint AR Business who signs the AR Addendum; a new franchisee pays the $45,000 fee, so by the table's own lines the low for a new franchisee is $82,350. The total is shown as the franchisor printed it.
Full Item 7 breakdown16 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee (1) | $0 | $45K | |
| Regional Setup Fee (1) | $4K | $4K | |
| CRM Setup Fee | $1K | $1K | |
| Real Estate/Rent (2) | $0 | $10K | |
| Computer System and Telephone (3) | $500 | $5K | |
| Initial Training Fee (4) | $18K | $18K | |
| Initial Marketing Fee (1) | $4K | $4K | |
| Technology Fee (1) | $0 | $4K | |
| Conference Registration Fee (for 1 person) (1) | $0 | $2K | |
| Professional Fees | $0 | $4K | |
| Furniture, Equipment and Signs (5) | $0 | $9K | |
| Business License and Permits | $0 | $2K | |
| Opening Inventory and Supplies (6) | $100 | $3K | |
| Training Expenses (out-of-pocket costs for 1 person) | $500 | $2K | |
| Insurance – 3 months (7) | $500 | $7K | |
| Additional Funds - 3 months (8) | $9K | $20K | |
| Total initial investment | $37K | $139K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $37K – $139K
- Top 40% of category vs category
- Liquid capital req'd
- $9K – $20K
- Top 40% of category vs category
- Franchise fee
- $45K – $45K
- Top 40% of category vs category
- Royalty
- $1,950 per month, plus any applicable taxes (reduced duri…
- Ad fund
- Not to exceed $150 per month, plus $150 per month for eac…
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty (flat) | $1,950 per month, plus any applicable taxes (reduced during the first 12 months after the Royalty Commencement Date: $500/month months 1-4, $1,000 months 5-8, $1,500 months 9-12, $1,950 from month 13; higher with Associates: $3,150 / $4,350 / $5,500 per month with 1 / 2 / 3 Associates) |
| Technology fee | $2K |
| Training fee | $28K |
| Transfer fee | $20K |
| Renewal fee | $50K |
| Inventory (initial) | $100 – $3K |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
FocalPoint Coaching makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one FocalPoint Coaching unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, royalty rate, ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
No financial performance representation
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Disclosure
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator retention
System contracting at -5.6% CAGR over 3 years. Investigate whether closures are franchisor-driven consolidation or franchisee exits.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Business Services medians
How FocalPoint Coaching Compares
Category median of published Business Services brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 229
- Opened
- 1
- Last reporting year
- Closed
- 2
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 5.9%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (3-yr)
- -5.6%
- Net unit change over 3 years
- 3-yr CAGR
- -5.6%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 2
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 75
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 26 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Where the owners are · Item 20 owner list
64 current owners across 26 states.
- TX 7
- FL 6
- VA 5
- MA 4
- MN 4
- NJ 4
- OH 4
- PA 4
- CA 3
- WI 3
- CO 2
- IL 2
- +14 more states
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 9 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 9
- Loan volume
- $969K
- Median loan
- $102K
- 50th percentile
- Charge-off rate
- Under 10 loans (9)
- Insufficient SBA coverage: 9 loans, rate hidden below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- Under 10 loans (9)
- 5-yr charge-off
- Under 10 loans (9)
- Loans approved 2021+
- Active lenders
- 7
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Moderate-to-cautious investment with opaque financial performance, unprotected territory, IP litigation history, and high relative royalties creating meaningful profitability uncertainty.
Litigation (Item 3)
Subject: the franchisor is a named party (defendant).
The only disclosed matter is a pair of related 2018 actions between affiliate FocalPoint International, Inc. and Dom Rubino Consulting Services Inc. / BizStratPlan, Inc. (U.S. District Court, Nevada, and the Supreme Court of British Columbia) over a consulting agreement, a loan agreement and a cash advance agreement, with counterclaims for breach. Both were settled and dismissed with prejudice in February 2019, FocalPoint International agreeing to pay BizStratPlan $400,000 by promissory note and Dominic Rubino agreeing to transfer his shares; no current litigation is disclosed.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Rich, Wightman & Company, CPAs, LLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
FocalPoint Coaching, Inc. (the franchisor itself), fiscal year ended December 31, 2025, audited (balance sheets 2025 and 2024 with statements of income, retained earnings and cash flows).
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
Score breakdown · what drove the 61 / 100 verdict
- 01MEDNo disclosed average revenue or net income (Item 19) prevents ROI validation and suggests weak performer data
- 02HIGHLitigation settled for $400,000 in 2019 involving trademark/service mark disputes raises brand protection concerns
- 03MINORUnprotected territory creates direct competition risk from other franchisees in same geographic area
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 7 years |
|---|---|
| Renewal term | 7 years |
| Allowed renewalsℹ | 2 |
| Territory type | No territory protection |
| Protected territory | No |
| Exclusive territoryℹ | No |
| Territory population | 100,000 |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 7 |
| Mandatory arbitration | Yes |
| Arbitration location | Henderson, Nevada (within 10 miles of franchisor's principal business address) |
| Jury trial waiver | Yes |
| Governing law | NV |
| Litigation count | 2 |
View Item 3 litigation summary
The only disclosed matter is a pair of related 2018 actions between affiliate FocalPoint International, Inc. and Dom Rubino Consulting Services Inc. / BizStratPlan, Inc. (U.S. District Court, Nevada, and the Supreme Court of British Columbia) over a consulting agreement, a loan agreement and a cash advance agreement, with counterclaims for breach. Both were settled and dismissed with prejudice in February 2019, FocalPoint International agreeing to pay BizStratPlan $400,000 by promissory note and Dominic Rubino agreeing to transfer his shares; no current litigation is disclosed.
Items 10, 11
Training & Operations
- Classroom training
- 56 hrs
- On-the-job training
- 0 hrs
- Training location
- Online (may be required in-person in San Diego, California, or another location we designate)
- Ongoing training
- Required
- Time to open
- 0 mo
- From signing to launch
- Franchisor financing
- Not offered
- Item 10
- POS system
- HubSpot
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: HubSpot
Item 20 · call current owners
Franchisee Contacts
64 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a FocalPoint Coaching franchise?
The total investment to open a FocalPoint Coaching franchise ranges from $37K – $139K, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do FocalPoint Coaching franchise owners earn?
FocalPoint Coaching makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns FocalPoint Coaching?
FocalPoint Coaching is franchised by FocalPoint Coaching, Inc.. The FDD names no parent company. Source: FDD Item 1, 2026 filing.
What is Item 19 in the FocalPoint Coaching FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the FocalPoint Coaching FDD and qualifies whose outlets they describe.
What is FocalPoint Coaching's franchise failure rate?
SBA 7(a) loan charge-off data is not available for FocalPoint Coaching (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many FocalPoint Coaching franchise locations are there?
As of their most recent FDD filing, FocalPoint Coaching has 229 total units in the United States, including 229 franchised units and 0 company-owned units. 1 new units were opened in the latest reporting year.
Is FocalPoint Coaching a good franchise to buy?
FranchiseVerdict rates FocalPoint Coaching as a B-grade franchise with a verdict score of 61 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.