Allen Carr’s Easyway Franchise Cost, Revenue & Review 2026
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Allen Carr's Easyway is a behavioral coaching franchise helping clients quit smoking and other addictions through seminars and sessions. Franchisees run local operations, delivering programs and managing clients.
FranchiseVerdict summary · 2026
A Allen Carr’s Easyway franchise requires a total initial investment of $28K – $120K, including a $20K – $100K franchise fee and an ongoing 20.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2025 FDD issuance
Overview
- Investment
- $28K – $120K
- 4th pct Healthcare
- Avg gross sales
- N/A
- 2 outlets
- Royalty
- 20.0%
- 60th pct Healthcare
- Units
- 2
- 5th pct Healthcare
- SBA charge-off
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = favorable by >10% vs Healthcare avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $28K – $120K including a $20K franchise fee, 20.0% ongoing royalty.
- RETURNSNo Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- RISKVerdict B (Above average), verdict score 53/100 (higher is better).
- DATANo Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Allen Carr's Easyway (US) Ltd.
- Parent company
- None
- CEO title
- Chief Executive Officer and President
- Paul Baker
- Incorporated in
- England
- HQ
- Park House, 14 Pepys Road, Raynes Park, London SW20 8NH, England, United Kingdom
- Auditor
- Porter, Carswell & Raya, Chtd.
- Audited financials
- Franchisor revenue
- $46K
- vs $37K prior year
- Management churn noted
- Frequent turnover
- Item 2 disclosed frequent executive changes
Overview
About
- CEO
- Paul Baker
- Founded
- 2013
- FDD year
- 2025
- States available
- 2
Can you afford it, and what does the money buy?
Entry cost runs 82% below the typical healthcare franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown8 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $20K | $100K | |
| Training Expenses | $2K | $3K | |
| Real Property, whether purchased or leased | — | — | |
| Equipment, fixtures, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs | $2K | $2K | |
| Security Deposits, utility deposits, business licenses and pre-paid expenses | $2K | $3K | |
| Advertising | $2K | $10K | |
| Insurance | $750 | $3K | |
| Additional Funds - 9-11 months | — | — | |
| Total initial investment | $28K | $120K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $28K – $120K
- Top 40% of category vs category
- Liquid capital req'd
- $0 – $0
- Top 40% of category vs category
- Franchise fee
- $20K – $100K
- Top 40% of category vs category
- Royalty
- 20.0%
- percentage · typical 6–8%
- Ad fund
- 0.0%
- typical 3–5%
- Total fee load
- 22.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 20.0% of gross sales |
| Marketing / ad fund | 0.0% of gross sales |
| Transfer fee | $15 |
| Renewal fee | $60 |
| Total fee load | 22.0% of rev |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Allen Carr’s Easyway did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one Allen Carr’s Easyway unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
51%
Within the 30–60% "attractive franchise" band
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 22.0% — above the Healthcare average of 8.8%.
Disclosure
Franchisor chose not to disclose financial performance representations. You will need to gather unit economics directly from existing franchisees.
Operator retention
Net unit growth roughly flat at 0.0%.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Healthcare averages
How Allen Carr’s Easyway Compares
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 2
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (3-yr)
- +0.0%
- Net unit change over 3 years
- 3-yr CAGR
- +0.0%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 2
- Franchisor's next-year forecast
- Continuity rate
- 100.0%
- Units that stayed open
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 2 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
2
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
A micro-franchise system with only 2 units, non-disclosed financials, no going concern status, and a punitive 20% gross royalty represents extreme risk with minimal validation ability.
Litigation (Item 3)
No litigation required to be disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Porter, Carswell & Raya, Chtd.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 53 / 100 verdict
- 01MINOROnly 2 units in system indicates minimal scale, validation base, and franchise viability
- 02MINORNo average revenue or net income disclosure prevents ROI assessment and suggests weak financial performance
- 03MINOR20% royalty on gross receipts is extremely high with no income data to justify it
- 04HIGHGoing Concern status = FALSE indicates potential financial distress at franchisor level
- 05MINORUnknown unit growth trajectory suggests stagnation or contraction in a 6-year-old+ system
- 06MINORNo Item 19 financial performance representations limits due diligence and creates opacity
- 07MINORWide investment range ($27.8K–$120K) suggests inconsistent territory valuations or undefined costs
- 08MINOR$0 franchise fee masks high royalty burden and may indicate desperate recruitment strategy
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 22.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 6 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 1 |
| Territory type | exclusive |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory population | 300,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| RoFR response window | 60 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | London, England |
| Jury trial waiver | Yes |
| Governing law | England and Wales |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 156 hrs
- On-the-job training
- 0 hrs
- Training location
- Distance learning (online); optional in-person at affiliate's main center, London, England
- Ongoing training
- Required
- Time to open
- 9 mo
- From signing to launch
- Franchisor financing
- Not offered
- Item 10
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
2 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Allen Carr’s Easyway · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Allen Carr’s Easyway franchise?
The total investment to open a Allen Carr’s Easyway franchise ranges from $28K – $120K, with an initial franchise fee of $20K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Allen Carr’s Easyway franchise owners earn?
Allen Carr’s Easyway does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the Allen Carr’s Easyway FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Allen Carr’s Easyway FDD and qualifies whose outlets they describe.
What is Allen Carr’s Easyway's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Allen Carr’s Easyway (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Allen Carr’s Easyway franchise locations are there?
As of their most recent FDD filing, Allen Carr’s Easyway has 2 total units in the United States, including 2 franchised units and 0 company-owned units.
Is Allen Carr’s Easyway a good franchise to buy?
FranchiseVerdict rates Allen Carr’s Easyway as a B-grade franchise with a verdict score of 53 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.