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Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand | Weichert Realtors Real Estate Remove | Commercial Investors Group Real Estate Remove | Corcoran Real Estate Remove | Casago Real Estate Remove |
|---|---|---|---|---|
| Vitals | ||||
Investment range | $77K – $360K | $123K – $314K | $62K – $365K | $51K – $413K |
Liquid capital | $30K – $100K | $25K – $75K | $15K – $40K | $15K – $45K |
Franchise fee | $25K | $50K | $25K | $14K |
Royalty rate | 6.0% | 1.0% | 6.0% | 3.5% |
Ad fund rate | 2.0% | N/A | 1.0% | 0.0% |
| Performance | ||||
Avg gross sales | No Item 19 representation | $5.2MCompany-owned only1 outlet | No Item 19 representation | No Item 19 representation |
Median gross sales | N/A | N/A | N/A | N/A |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A | N/A | N/A |
Earnings metric | Not classified | Not classified | Not classified | Not classified |
| Risk | ||||
Rating | CAverage | DBelow average | BAbove average | BAbove average |
Verdict score | 44 / 100 | 36 / 100 | 55 / 100 | 55 / 100 |
SBA charge-off rate | 25.0% | N/A | N/A | N/A |
SBA loans on record | 9 | N/A | N/A | 1 |
| Scale | ||||
Total units | 338 | 3 | 133 | 27 |
Net change (latest yr) | -34 | +2 | -1 | +19 |
Turnover rate | 27.0% | 0.0% | 18.5% | 0.0% |
| Contract | ||||
Initial term (years) | 10 | 7 | 10 | 10 |
Renewal term (years) | N/A | 7 | N/A | 10 |
Initial training (hrs) | N/A | 42 | 29 | 84 |
| Contacts | ||||
Franchisee phones | 250 | 0 | 90 | 37 |
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