FranchiseVerdict
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FV-01671·CAUTIONExcellent86

Money Pages

Business Services - Shipping & PostalFranchising since 2013Website
Investment
$109K – $259K
64th pct Shipping & Po…
Avg revenue
57th pct Shipping & Po…
Royalty
Units
28
43rd pct Shipping & Po…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $109K – $259K including a $50K franchise fee.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 71/100. SBA loan default rate of 0.0% across 4 loans (below the industry average).
  • System contracting at -13.3% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Money Pages Franchising Group, LLC
Incorporated in
Florida
HQ
7892 Baymeadows Way, Jacksonville, Florida 32256
Auditor
David P. Chaney, CPA, P.C.
Audited financials
Franchisor revenue
$2.9M
vs $3.4M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Money Pages unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: retail
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $109K–$259K
Working capital
$
FDD reports $50K–$100K

Unlevered ROIC · per unit

17%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$45K
EBITDA margin
6.0%
Total invested
$259K
Payback
69 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Money Pages franchisees operate as local magazine publishers/distributors, producing monthly personal finance and lifestyle publications for their protected territory. Franchisees manage content curation, advertising sales, printing coordination, and local distribution to build a subscriber base and advertising revenue.

CEO
Bruce (“Alan”) Worley
Founded
2012
FDD year
2025
States available
3

Item 7 · what it costs

The Vitals

Total investment
$109K – $259K
All-in to open one unit
Liquid capital
$50K – $100K
Cash you must have on hand
Franchise fee
$50K
Royalty
$3,000 per Monthly Magazine
Ad fund
$250 per mailing zone

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
28
Opened
2
Last reporting year
Closed
3
Turnover rate
10.7%
Company-owned
15
Corporate units in the system
% franchised
46%
vs corporate-owned
Multi-unit owners
1.0%
Net growth (yr3)
-7.1%
Net unit change last year
3-yr CAGR
-13.3%
Compounded over last 3 years
2023
13-1
Franchised units
2024
14
Franchised units
2025
15
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 19 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 19 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
4
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

71
Risk · 0-100
CAUTION71 / 100

Money Pages presents HIGH RISK due to a contracting franchise system (28 units, -7.1% decline), unresolved going concern status, complete absence of financial performance disclosures, and a fixed $36k annual royalty structure with unknown revenue potential.

Score breakdown · what drove the 71 / 100 rating

  1. 01MEDUnit count declined 7.1% YoY (28 units is critically small system size)
  2. 02HIGHGoing Concern status is FALSE — indicates franchisor financial distress or viability questions
  3. 03MEDNo average revenue or net income disclosure (Item 19 missing) — impossible to validate ROI claims
  4. 04MEDHigh fixed monthly royalty ($3,000/month = $36,000/year) with undisclosed revenue creates unsustainable burden
  5. 05MEDFranchise fee ($50,000) represents 46-45% of total investment floor with no disclosed breakeven timeline
  6. 06MINOR7-year term is long commitment in declining system with no performance benchmarks provided

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Mailing Zones
Protected territory
Yes
Initial term
7 years
Renewal term
5 years
Online sales rights
Granted
Franchisor can compete
Yes
Hire a manager?
Not allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Florida

Item 11

Training & Operations

Classroom training
35 hrs
On-the-job training
77 hrs
POS system
Ad Orbit
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

20 numbers

Locked
(651) 539-••••
MN
(605) 773-••••
SD
(808) 586-••••
HI

One-time purchase · CSV download · Validation questions included

FDD download

Money Pages · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above