FranchiseVerdict
LE MACARON FRENCH PASTRIES logo
FV-01465·MODERATEExcellent86

Le Macaron French Pastries

Food & Beverage - BakeryFranchising since 2012Website
Investment
$154K – $454K
21st pct Bakery
Avg revenue
70th pct Bakery
Royalty
6.0%
36th pct Bakery
Units
60
58th pct Bakery
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $154K – $454K including a $45K franchise fee, 6.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 63/100. SBA loan default rate of 0.0% across 38 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Le Macaron Development LLC
Parent company
MAXYMAC, LLC
Incorporated in
Florida
HQ
2300 Bee Ridge Road, #401, Sarasota, Florida 34239
Auditor
A&G LLP
Audited financials
Franchisor revenue
$1.5M
vs $1.3M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one LE MACARON FRENCH PASTRIES unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $154K–$454K
Working capital
$
FDD reports $10K–$25K

Unlevered ROIC · per unit

26%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$83K
EBITDA margin
11.0%
Total invested
$322K
Payback
47 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

LE MACARON operates as a French pastry shop concept where franchisees produce and retail French macarons, pastries, and specialty baked goods. Daily operations involve inventory management, fresh pastry production or sourcing, point-of-sale transactions, customer service, and local marketing in a typically small retail footprint. Most locations function as standalone boutiques or kiosks in high-traffic areas.

CEO
Rosalie Guillem
Founded
2010
FDD year
2024
States available
21

Item 7 · what it costs

The Vitals

Total investment
$154K – $454K
All-in to open one unit
Liquid capital
$10K – $25K
Cash you must have on hand
Franchise fee
$45K
Royalty
6.0%
Gross Sales · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
60
Opened
6
Last reporting year
Closed
9
Turnover rate
15.0%
Company-owned
5
Corporate units in the system
% franchised
92%
vs corporate-owned
Net growth (yr3)
-5.2%
Net unit change last year
3-yr CAGR
-1.8%
Compounded over last 3 years
2022
55-3
Franchised units
2023
58
Franchised units
2024
56
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 14 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 14 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
38
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

63
Risk · 0-100
MODERATE63 / 100

High-risk franchise with contracting unit base, unresolved litigation, no financial transparency, and franchisor going concern issues—unsuitable for risk-averse investors.

Score breakdown · what drove the 63 / 100 rating

  1. 01MEDSystem contracting sharply: -5.2% unit decline YoY with only 60 units remaining suggests market saturation or operational challenges
  2. 02MINORNo financial disclosure: Absence of Item 19 (Average Unit Volume) prevents validation of 6% royalty burden against actual profitability
  3. 03HIGHActive litigation with appeal/remand: Franchisor sued franchisee for breach; case still unresolved indicates potential contract enforcement issues and ongoing legal risk
  4. 04MEDHigh initial investment ($154K–$454K) without disclosed average revenue creates extreme uncertainty on ROI timeline
  5. 05HIGHGoing concern: False flag indicates potential financial instability of franchisor, threatening support infrastructure and system viability
  6. 06MED10-year term with 6% royalty on undisclosed sales creates long-term commitment to unproven economics
  7. 07MINORCompetitive pastry market: French pastry concepts face intense competition from established bakeries, chains, and local operators

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Zip codes, city or county lines, or other identifiable demarcation
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
1
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Florida

Item 11

Training & Operations

Classroom training
17 hrs
On-the-job training
23 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

77 numbers

Locked
(804) 371-••••
VA
(574) 326-••••
IL
(505) 554-••••
MI

One-time purchase · CSV download · Validation questions included

FDD download

LE MACARON FRENCH PASTRIES · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above