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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
SPARKLE SQUAD logoAStrongest tier
SPARKLE SQUAD
Cleaning & Maintenance
 Remove
Molly Maid logoCAverage
Molly Maid
Cleaning & Maintenance
 Remove
Chem-Dry logoDBelow average
Chem-Dry
Cleaning & Maintenance
 Remove
Vitals
Investment range
$161K – $185K
$144K – $204K
$92K – $250K
Liquid capital
$23K – $33K
$50K – $60K
$3K – $9K
Franchise fee
$50K
$15K
$36K
Royalty rate
10.0%
N/A
N/A
Ad fund rate
N/A
2.0%
3.0%
Performance
Avg gross sales
N/A
N/A
$319K
Median gross sales
N/A
N/A
$215K
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
AStrongest tier
CAverage
DBelow average
Verdict score
60 / 100
45 / 100
38 / 100
SBA charge-off rate
N/A
10.2%
29.7%
SBA loans on record
1
169
98
Scale
Total units
37
432
963
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
0.0%
4.9%
16.6%
Contract
Initial term (years)
10
10
5
Renewal term (years)
10
10
5
Initial training (hrs)
66
173
44
Contacts
Franchisee phones
26
234
96

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