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FranchiseVerdict

Compare

4 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
HEALTH MART Drugstore logoAStrongest tier
HEALTH MART Drugstore
Healthcare
Remove
HealthSource Chiropractic logoBAbove average
HealthSource Chiropractic
Healthcare
Remove
Ellie Mental Health logoCAverage
Ellie Mental Health
Healthcare
Remove
skoah® logoCAverage
skoah®
Healthcare
Remove
Vitals
Investment range
$262K – $799K
$436K – $635K
$392K – $680K
$440K – $607K
Liquid capital
$87K – $280K
$33K – $45K
$177K – $231K
$35K – $45K
Franchise fee
$0
$60K
$60K
$60K
Royalty rate
N/A
7.0%
7.5%
6.0%
Ad fund rate
N/A
2.0%
N/A
2.0%
Performance
Avg gross sales
N/A
$610K
$818K
N/A
Median gross sales
N/A
$516K
$765K
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
N/A
Earnings metric
Not classified
Gross Margin
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
CAverage
CAverage
Verdict score
61 / 100
56 / 100
60 / 100
39 / 100
SBA charge-off rate
5.3%
10.4%
0.9%
N/A
SBA loans on record
21
124
113
2
Scale
Total units
4,544
128
249
2
Net change (latest yr)
N/A
N/A
N/A
N/A
Turnover rate
12.6%
27.3%
7.5%
0.0%
Contract
Initial term (years)
N/A
10
10
10
Renewal term (years)
N/A
10
10
10
Initial training (hrs)
8
203
35
34
Contacts
Franchisee phones
99
170
214
7

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