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FranchiseVerdict

Compare

3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Fleet Feet logoAStrongest tier
Fleet Feet
Health & Fitness
Remove
RockBox Fitness logoBAbove average
RockBox Fitness
Health & Fitness
Remove
Manduu logoDBelow average
Manduu
Health & Fitness
Remove
Vitals
Investment range
$352K – $652K
$388K – $623K
$263K – $724K
Liquid capital
$25K – $50K
$25K – $40K
$35K – $150K
Franchise fee
$23K
$60K
$75K
Royalty rate
4.0%
N/A
N/A
Ad fund rate
0.3%
2.0%
2.0%
Performance
Avg gross sales
$1.7M
N/A
$223K
Median gross sales
$1.5M
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
DBelow average
Verdict score
98 / 100
53 / 100
34 / 100
SBA charge-off rate
7.1%
0.0%
N/A
SBA loans on record
28
35
N/A
Scale
Total units
283
52
15
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
2.5%
25.0%
22.2%
Contract
Initial term (years)
20
10
5
Renewal term (years)
5
10
5
Initial training (hrs)
34
51
100
Contacts
Franchisee phones
197
5
11

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