FranchiseVerdict
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FV-01566·CAUTIONExcellent81

Manduu

Health & FitnessFranchising since 2018Website
Investment
$263K – $724K
49th pct Health & Fitn…
Avg revenue
58th pct Health & Fitn…
Royalty
Units
15
47th pct Health & Fitn…
SBA default

Bottom line

  • Total investment $263K – $724K including a $75K franchise fee.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 72/100.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Manduu America, LLC
Incorporated in
Tennessee
HQ
128 4th Ave. North, Franklin, Tennessee 37064
Auditor
Blankenship CPA Group, PLLC
Audited financials
Franchisor revenue
$340K
vs $538K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Manduu unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $263K–$724K
Working capital
$
FDD reports $35K–$150K

Unlevered ROIC · per unit

38%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$225K
EBITDA margin
30.0%
Total invested
$586K
Payback
31 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Manduu franchisees operate E-fit fitness machine locations (likely membership-based or usage-fee model). Day-to-day operations include machine maintenance, member/user management, facility cleaning, billing/payment processing, and marketing to drive recurring usage revenue. Revenue depends heavily on traffic volume and per-session fees.

CEO
Jason Ritzen
Founded
2017
FDD year
2023
States available
7

Item 7 · what it costs

The Vitals

Total investment
$263K – $724K
All-in to open one unit
Liquid capital
$35K – $150K
Cash you must have on hand
Franchise fee
$75K
Royalty
Greater 8% of monthly Gross Sales or $1,000 per E-fit mac…
Ad fund
2.0%
typical 3–5%
Total fee load
10.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
15
Opened
0
Last reporting year
Closed
1
Turnover rate
6.7%
Company-owned
6
Corporate units in the system
% franchised
60%
vs corporate-owned
Net growth (yr3)
-10.0%
Net unit change last year
3-yr CAGR
+125.0%
Compounded over last 3 years
2021
9-1
Franchised units
2022
10
Franchised units
2023
4
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 10 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 10 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

72
Risk · 0-100
CAUTION72 / 100

Manduu presents HIGH RISK: a contracting 15-unit system with Going Concern status, zero earnings transparency, and substantial capital requirements create significant doubt about franchisee profitability and franchisor viability.

Score breakdown · what drove the 72 / 100 rating

  1. 01HIGHGoing Concern warning indicates franchisor financial distress or viability questions
  2. 02MEDUnit count declined 10% YoY (15 units total) suggesting system contraction and weak franchisee performance
  3. 03MEDNo Item 19 (average revenue/income) disclosed—inability or unwillingness to substantiate earnings claims
  4. 04MEDHigh initial investment ($262.7K–$724K) with no disclosed average revenue creates ROI opacity
  5. 05MINORDual royalty structure (8%+ of sales OR $1,000/machine/month) ambiguous—unclear which applies and how it impacts profitability
  6. 06MINORFranchise fee ($75K) is substantial relative to 15-unit system size, suggesting franchisor may be unit-focused rather than franchisee-success-focused
  7. 07HIGHNo litigation disclosed but Going Concern status suggests potential regulatory or operational issues not yet litigated

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
5 years
Renewal term
5 years
Online sales rights
Granted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Tennessee

Item 11

Training & Operations

Classroom training
51 hrs
On-the-job training
49 hrs
POS system
FitSoft
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

11 numbers

Locked
(410) 576-••••
Baltimore, Maryland
MD
(678) 613-••••
GA
(832) 489-••••
TX

One-time purchase · CSV download · Validation questions included

FDD download

Manduu · FDD (2023) PDF

Single-page checkout · instant download · CSV export of contacts available separately above