FranchiseVerdict
Gordo’s Bubble Waffles logo
FV-01090·MODERATEExcellent91

Gordo’s Bubble Waffles

Food & Beverage - Ice Cream & DessertsFranchising since 2025Website
Investment
$189K – $454K
32nd pct Ice Cream & D…
Avg revenue
$501K
24th pct Ice Cream & D…
Royalty
6.0%
27th pct Ice Cream & D…
Units
2
8th pct Ice Cream & D…
SBA default

Bottom line

  • Total investment $189K – $454K including a $35K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $501K/year. Estimated payback in 1.7 years.
  • Rated MODERATE with a risk score of 63/100.
  • Emerging franchise — only 1 year of franchising with 2 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Gordo’s Bubble Waffles Franchise LLC
Incorporated in
Wisconsin
HQ
2301 South Howell Ave., Milwaukee, WI 53207
Auditor
Divine, Blalock, Martin & Sellari, LLC
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Gordo’s Bubble Waffles unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $501,064
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restaurant
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $189K–$454K
Working capital
$
FDD reports $10K–$30K

Unlevered ROIC · per unit

16%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$55K
EBITDA margin
11.0%
Total invested
$342K
Payback
74 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Gordo’s Bubble Waffles units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$401K

on $2.0M purchase

Total debt

$1.6M

SBA $1.0M + senior + seller note

Overview

About

Franchisees operate quick-service food counters specializing in bubble waffle desserts (likely waffle-based treats with bubble tea or tapioca toppings). Day-to-day operations include food preparation, inventory management, customer service, and retail point-of-sale management, typically in high-foot-traffic locations like food courts or shopping centers.

CEO
Omar-Alfarouq H. Daher
Founded
2025
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$189K – $454K
All-in to open one unit
Liquid capital
$10K – $30K
Cash you must have on hand
Franchise fee
$35K
Royalty
6.0%
Percentage of Gross Sales · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical
Payback period
1.7 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$501K
Per unit, per year
Median gross sales
Item 19 type
Affiliate
Sample size
2 units
vs category median 18 · small
Range (low → high)
$485K$518K
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank24th
vs Food & Beverage - Ice Cream & Desserts peers
Investment cost rank32th
Lower investment ranks lower (better)
Royalty rate rank27th
Lower royalty = lower percentile (better)
Unit count rank8th
vs Food & Beverage - Ice Cream & Desserts peers
Risk score rank59th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
2
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
2
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 3 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 3 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

63
Risk · 0-100
MODERATE63 / 100

Extremely early-stage franchisor with only 2 units, undisclosed growth plans, and going concern issues creates significant validation and survival risk.

Score breakdown · what drove the 63 / 100 rating

  1. 01MINOROnly 2 units in entire system with unknown growth trajectory—suggests early/stalled expansion
  2. 02HIGHGoing Concern flag is FALSE, indicating potential financial instability at franchisor level
  3. 03MEDNo Item 19 financial performance representations disclosed—cannot verify $501K revenue claims independently
  4. 04MINORWide investment range ($189K-$454K) with unclear cost drivers and scalability
  5. 05MEDHigh royalty burden (6%) plus franchise fee may strain margins on specialty food concept with limited unit density

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
5 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Wisconsin

Item 11

Training & Operations

Classroom training
25 hrs
On-the-job training
15 hrs
POS system
Toast
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

3 numbers

Locked
(410) 576-••••
AGENT
MD
(213) 576-••••
AGENT
CT
(804) 371-••••
AGENT
WA

One-time purchase · CSV download · Validation questions included

FDD download

Gordo’s Bubble Waffles · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above