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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
SKIN EXPERTS by Brentwood Spa logoCAverage
SKIN EXPERTS by Brentwood Spa
Personal Care & Beauty
 Remove
Dessange logoCAverage
Dessange
Personal Care & Beauty
 Remove
Townhouse logoDBelow average
Townhouse
Personal Care & Beauty
 Remove
Vitals
Investment range
$486K – $865K
$444K – $868K
$604K – $760K
Liquid capital
$20K – $50K
$100K – $130K
$45K – $75K
Franchise fee
$35K
$30K
$40K
Royalty rate
N/A
6.0%
7.0%
Ad fund rate
2.0%
N/A
2.0%
Performance
Avg gross sales
N/A
N/A
N/A
Median gross sales
N/A
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
CAverage
CAverage
DBelow average
Verdict score
45 / 100
43 / 100
36 / 100
SBA charge-off rate
N/A
N/A
N/A
SBA loans on record
N/A
N/A
N/A
Scale
Total units
3
3
4
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
0.0%
0.0%
0.0%
Contract
Initial term (years)
10
7
10
Renewal term (years)
10
7
10
Initial training (hrs)
160
92
40
Contacts
Franchisee phones
20
21
19

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