Compare
4 brands side-by-side
Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
| Brand | HOME CLEAN HEROES Cleaning & Maintenance Remove | AdvantaClean Cleaning & Maintenance Remove | MarbleLife Cleaning & Maintenance Remove | Merry Maids Cleaning & Maintenance Remove |
|---|---|---|---|---|
| Vitals | ||||
Investment range | $113K – $196K | $117K – $197K | $85K – $230K | $127K – $170K |
Liquid capital | $20K – $60K | $15K – $25K | $8K – $20K | $38K – $43K |
Franchise fee | $50K | $5K | $30K | $55K |
Royalty rate | 6.0% | N/A | 6.0% | 7.0% |
Ad fund rate | 2.0% | 1.0% | 2.0% | 1.3% |
| Performance | ||||
Avg gross sales | $291K | N/A | $359K | $487K |
Median gross sales | $238K | N/A | N/A | $427K |
Avg owner earnings Metric varies by brand. Check type below | $274K | N/A | N/A | N/A |
Earnings metric | P&L Bottom Line | Not classified | Not classified | Not classified |
| Risk | ||||
Rating | BAbove Average | CAverage | CAverage | ATop Quintile |
Risk score | 56 / 100 | 64 / 100 | 68 / 100 | 31 / 100 |
SBA charge-off rate | 8.3% | 10.8% | 25.0% | 5.0% |
SBA loans on record | 12 | 55 | 19 | 115 |
| Scale | ||||
Total units | 18 | 70 | 41 | 802 |
Net change (latest yr) | N/A | N/A | N/A | N/A |
Turnover rate | 33.3% | 18.6% | 9.8% | 11.2% |
| Contract | ||||
Initial term (years) | 10 | 10 | 10 | 5 |
Renewal term (years) | 5 | 5 | 10 | 5 |
Initial training (hrs) | 53 | 137 | 83 | 80 |
| Contacts | ||||
Franchisee phones | 2 | 52 | 48 | 56 |
Need franchisee contacts for these brands?
Save with a contact bundle →