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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
APPLE SPICE® logoCAverage
APPLE SPICE®
Quick-Service Restaurants
Remove
Pinkberry logoBAbove average
Pinkberry
Quick-Service Restaurants
Remove
Vitals
Investment range
$393K – $572K
$306K – $663K
Liquid capital
$45K – $70K
$25K – $25K
Franchise fee
$49K
$35K
Royalty rate
6.0%
6.0%
Ad fund rate
1.0%
2.0%
Performance
Avg gross sales
$885K
$648K
Median gross sales
$727K
$664K
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
CAverage
BAbove average
Verdict score
45 / 100
56 / 100
SBA charge-off rate
24.1%
0.0%
SBA loans on record
46
21
Scale
Total units
32
59
Net change (latest yr)
N/A
N/A
Turnover rate
19.4%
30.5%
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
121
120
Contacts
Franchisee phones
1
29

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Read the APPLE SPICE® vs Pinkberry editorial comparison →

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