Sprinkles Cupcakes Bakery vs Firehouse Subs
Franchise Comparison 2026
Both Sprinkles Cupcakes Bakery and Firehouse Subs are full-service restaurants franchises. Sprinkles Cupcakes Bakery requires an investment of $725K – $1.3M while Firehouse Subs requires $405K – $1.6M. In terms of revenue, Sprinkles Cupcakes Bakery reports higher average unit revenue at $1.4M. Note: Company-owned outlets only - not franchisee performance. Firehouse Subs has SBA lending data on file with a 11.1% charge-off rate. FranchiseVerdict rates Sprinkles Cupcakes Bakery B (Above average) and Firehouse Subs A (Strongest tier).
| Metric | Sprinkles Cupcakes Bakery | Firehouse Subs |
|---|---|---|
| Verdict Grade | BAbove averageAbove average | AStrongest tierStrongest tier |
| Investment Range | $725K – $1.3M | $405K – $1.6M |
| Franchise Fee | $40K | $20K |
| Royalty Rate | 5.0% | 6.0% |
| Average Revenue (Item 19) | $1.4MCompany-owned only | $974KOutlet subset |
| SBA Charge-Off Rate | N/A | 11.1% (638 loans) |
| Total Units | 24 | 1,291 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2021 | 2004 |
| FDD Year | 2025 | 2026 |
Investment Range
$725K – $1.3M
$405K – $1.6M
Franchise Fee
$40K
$20K
Royalty Rate
5.0%
6.0%
Average Revenue (Item 19)
$1.4MCompany-owned only
$974KOutlet subset
SBA Charge-Off Rate
N/A
11.1% (638 loans)
Total Units
24
1,291
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2021
2004
FDD Year
2025
2026