Plato’s Closet® vs Shipley Do-Nuts
Franchise Comparison 2026
Both Plato’s Closet® and Shipley Do-Nuts are retail franchises. Plato’s Closet® requires an investment of $356K – $468K while Shipley Do-Nuts requires $503K – $1.0M. In terms of revenue, Plato’s Closet® reports higher average unit revenue at $1.3M. On SBA loan performance, Shipley Do-Nuts has a lower charge-off rate (0.0%) compared to Plato’s Closet® (2.1%). FranchiseVerdict rates Plato’s Closet® A (Strongest tier) and Shipley Do-Nuts A (Strongest tier).
| Metric | Plato’s Closet® | Shipley Do-Nuts |
|---|---|---|
| Verdict Grade | AStrongest tierStrongest tier | AStrongest tierStrongest tier |
| Investment Range | $356K – $468K | $503K – $1.0M |
| Franchise Fee | $25K | $40K |
| Royalty Rate | 5.0% | 5.0% |
| Average Revenue (Item 19) | $1.3M | $928K |
| SBA Charge-Off Rate | 2.1% (229 loans) | 0.0% (27 loans) |
| Total Units | 526 | 366 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 1999 | 2020 |
| FDD Year | 2026 | 2025 |
Investment Range
$356K – $468K
$503K – $1.0M
Franchise Fee
$25K
$40K
Royalty Rate
5.0%
5.0%
Average Revenue (Item 19)
$1.3M
$928K
SBA Charge-Off Rate
2.1% (229 loans)
0.0% (27 loans)
Total Units
526
366
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
1999
2020
FDD Year
2026
2025