Millie’s Homemade Ice Cream vs Mrs. Fields
Franchise Comparison 2026
Both Millie’s Homemade Ice Cream and Mrs. Fields are quick-service restaurants franchises. Millie’s Homemade Ice Cream requires an investment of $254K – $557K while Mrs. Fields requires $312K – $496K. In terms of revenue, Millie’s Homemade Ice Cream reports higher average unit revenue at $549K. Note: Includes company-owned outlets. FranchiseVerdict rates Millie’s Homemade Ice Cream C (Average) and Mrs. Fields B (Above average).
| Metric | Millie’s Homemade Ice Cream | Mrs. Fields |
|---|---|---|
| Verdict Grade | CAverage | BAbove average |
| Investment Range | $254K – $557K | $312K – $496K |
| Franchise Fee | $50K | $35K |
| Royalty Rate | 5.5% | 6.0% |
| Average Revenue (Item 19) | $549KIncl. company outlets | $378K |
| SBA Charge-Off Rate | Limited data | Limited data |
| Total Units | 14 | 113 |
| Unit Growth (YoY) | +1 units | -12 units |
| Year Began Franchising | 2021 | 2004 |
| FDD Year | 2025 | 2025 |
Investment Range
$254K – $557K
$312K – $496K
Franchise Fee
$50K
$35K
Royalty Rate
5.5%
6.0%
Average Revenue (Item 19)
$549KIncl. company outlets
$378K
SBA Charge-Off Rate
Limited data
Limited data
Total Units
14
113
Unit Growth (YoY)
+1 units
-12 units
Year Began Franchising
2021
2004
FDD Year
2025
2025