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4 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand	VL Villager Lodge Lodging Remove	CAverage Inner Image Transitional Sober Living Lodging Remove	AStrongest tier My Place Hotels Lodging Remove	BAbove average Grand Welcome Lodging Remove
Vitals
Investment range	N/A	$69K – $105K	$99K – $127K	$68K – $170K
Liquid capital	N/A	$5K – $10K	$2K – $4K	$15K – $35K
Franchise fee	N/A	$40K	$50K	$49K
Royalty rate	N/A	5.0%	0.0%	8.0%
Ad fund rate	N/A	0.0%	3.0%	1.0%
Performance
Avg gross sales	N/A	N/A	N/A	N/A
Median gross sales	N/A	N/A	N/A	N/A
Avg owner earnings Metric varies by brand. Check type below	N/A	N/A	N/A	N/A
Earnings metric	Not classified	Not classified	Not classified	Not classified
Risk
Rating		CAverage	AStrongest tier	BAbove average
Verdict score	N/A	39 / 100	88 / 100	56 / 100
SBA charge-off rate	33.3%	N/A	0.0%	0.0%
SBA loans on record	15	N/A	16	6
Scale
Total units	N/A	6	78	64
Net change (latest yr)	N/A	N/A	N/A	N/A
Turnover rate	N/A	0.0%	7.7%	22.6%
Contract
Initial term (years)	N/A	10	20	10
Renewal term (years)	N/A	10	20	10
Initial training (hrs)	N/A	80	108	79
Contacts
Franchisee phones	0	8	76	18

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