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3 brands side-by-side
Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
| Brand | Sonesta Select / Sonesta Essential Lodging Remove | La Quinta by Wyndham Lodging Remove | Wyndham Garden Lodging Remove |
|---|---|---|---|
| Vitals | |||
Investment range | $957K – $18.6M | $1.7M – $18.2M | $448K – $18.5M |
Liquid capital | $300K – $600K | $147K – $219K | $134K – $201K |
Franchise fee | $65K | $55K | $35K |
Royalty rate | 5.0% | 5.5% | 5.0% |
Ad fund rate | 3.5% | 3.5% | 3.0% |
| Performance | |||
Avg gross sales | N/A | N/A | N/A |
Median gross sales | N/A | N/A | N/A |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A | N/A |
Earnings metric | Not classified | Not classified | Not classified |
| Risk | |||
Rating | ATop Quintile | ATop Quintile | DBelow Average |
Risk score | 26 / 100 | 50 / 100 | 71 / 100 |
SBA charge-off rate | N/A | 9.9% | 0.0% |
SBA loans on record | 18 | 540 | 6 |
| Scale | |||
Total units | 61 | 864 | 65 |
Net change (latest yr) | N/A | N/A | N/A |
Turnover rate | 6.6% | 3.6% | 4.6% |
| Contract | |||
Initial term (years) | 20 | 20 | 20 |
Renewal term (years) | 20 | N/A | N/A |
Initial training (hrs) | 31 | 67 | 75 |
| Contacts | |||
Franchisee phones | 36 | 87 | 79 |
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