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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
SNAPOLOGY logoAStrongest tier
SNAPOLOGY
Education
 Remove
theCoderSchool logoAStrongest tier
theCoderSchool
Education
 Remove
Water Babies logoCAverage
Water Babies
Education
 Remove
Vitals
Investment range
$75K – $195K
$79K – $198K
$108K – $153K
Liquid capital
$8K – $15K
$5K – $30K
$15K – $31K
Franchise fee
$40K
$30K
$55K
Royalty rate
N/A
5.0%
10.0%
Ad fund rate
N/A
1.0%
2.0%
Performance
Avg gross sales
$157K
$307K
N/A
Median gross sales
$107K
$275K
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
P&L Bottom Line
Risk
Rating
AStrongest tier
AStrongest tier
CAverage
Verdict score
68 / 100
60 / 100
45 / 100
SBA charge-off rate
8.3%
0.0%
N/A
SBA loans on record
12
2
N/A
Scale
Total units
121
71
2
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
11.7%
1.5%
0.0%
Contract
Initial term (years)
10
10
10
Renewal term (years)
5
10
5
Initial training (hrs)
30
36
111
Contacts
Franchisee phones
78
64
0

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