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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Milkshake Factory logoBAbove average
Milkshake Factory
Full-Service Restaurants
 Remove
Crab N Spice logoAStrongest tier
Crab N Spice
Full-Service Restaurants
 Remove
Steak N Shake logoBAbove average
Steak N Shake
Full-Service Restaurants
 Remove
Vitals
Investment range
$510K – $773K
$396K – $892K
$259K – $998K
Liquid capital
$15K – $40K
$35K – $70K
$239K – $833K
Franchise fee
$60K
$20K
$10K
Royalty rate
6.0%
6.0%
N/A
Ad fund rate
2.0%
1.0%
10.0%
Performance
Avg gross sales
N/A
N/A
N/A
Median gross sales
N/A
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
P&L Bottom Line
Not classified
Not classified
Risk
Rating
BAbove average
AStrongest tier
BAbove average
Verdict score
48 / 100
59 / 100
51 / 100
SBA charge-off rate
N/A
N/A
15.2%
SBA loans on record
6
7
38
Scale
Total units
14
9
387
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
0.0%
0.0%
N/A
Contract
Initial term (years)
10
10
N/A
Renewal term (years)
10
10
1
Initial training (hrs)
101
70
240
Contacts
Franchisee phones
25
0
0

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