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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand
Denny's logoATop Quintile
Denny's
Full-Service Restaurants
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Matchbox logoFBottom Quintile
Matchbox
Full-Service Restaurants
Remove
Vitals
Investment range
$255K – $3.1M
$1.1M – $2.3M
Liquid capital
$50K – $150K
$50K – $100K
Franchise fee
$30K
$60K
Royalty rate
4.5%
6.0%
Ad fund rate
3.0%
1.0%
Performance
Avg gross sales
$1.9M
N/A
Median gross sales
$1.8M
N/A
Avg owner earnings
Metric varies by brand. Check type below
$845K
N/A
Earnings metric
EBITDA
Not classified
Risk
Rating
ATop Quintile
FBottom Quintile
Risk score
46 / 100
100 / 100
SBA charge-off rate
7.5%
N/A
SBA loans on record
283
1
Scale
Total units
1,334
13
Net change (latest yr)
N/A
N/A
Turnover rate
6.2%
0.0%
Contract
Initial term (years)
20
10
Renewal term (years)
N/A
10
Initial training (hrs)
408
172
Contacts
Franchisee phones
15
2

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