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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
AR Workshop logoCAverage
AR Workshop
Recreation & Entertainment
Remove
The Rock Underground logoAStrongest tier
The Rock Underground
Recreation & Entertainment
Remove
Vitals
Investment range
$94K – $174K
$71K – $188K
Liquid capital
$20K – $40K
$10K – $20K
Franchise fee
$35K
$25K
Royalty rate
6.0%
6.0%
Ad fund rate
1.0%
1.0%
Performance
Avg gross sales
$128K
N/A
Median gross sales
$120K
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
CAverage
AStrongest tier
Verdict score
45 / 100
61 / 100
SBA charge-off rate
9.1%
0.0%
SBA loans on record
19
1
Scale
Total units
115
6
Net change (latest yr)
N/A
N/A
Turnover rate
22.0%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
5
10
Initial training (hrs)
40
50
Contacts
Franchisee phones
99
3

Looking for a detailed head-to-head breakdown?

Read the AR Workshop vs The Rock Underground editorial comparison →

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