True REST vs Drybar
Franchise Comparison 2026
Both True REST and Drybar are personal care & beauty franchises. True REST requires an investment of $415K – $1.1M while Drybar requires $391K – $1.1M. In terms of revenue, Drybar reports higher average unit revenue at $853K. On SBA loan performance, Drybar has a lower charge-off rate (0.0%) compared to True REST (8.3%). FranchiseVerdict rates True REST C (Average) and Drybar A (Top Quintile).
| Metric | True REST | Drybar |
|---|---|---|
| Verdict Grade | CAverageAverage | ATop QuintileTop Quintile |
| Investment Range | $415K – $1.1M | $391K – $1.1M |
| Franchise Fee | $40K | $50K |
| Royalty Rate | 6.0% | 7.0% |
| Average Revenue (Item 19) | $398K | $853K |
| SBA Charge-Off Rate | 8.3% (24 loans) | 0.0% (29 loans) |
| Total Units | 44 | 198 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2014 | 2012 |
| FDD Year | 2024 | 2026 |
Investment Range
$415K – $1.1M
$391K – $1.1M
Franchise Fee
$40K
$50K
Royalty Rate
6.0%
7.0%
Average Revenue (Item 19)
$398K
$853K
SBA Charge-Off Rate
8.3% (24 loans)
0.0% (29 loans)
Total Units
44
198
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2014
2012
FDD Year
2024
2026