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FranchiseVerdict

THE MAX CHALLENGE Express vs Amazing Athletes

Franchise Comparison 2026

Both THE MAX CHALLENGE Express and Amazing Athletes are health & fitness franchises. THE MAX CHALLENGE Express requires an investment of $63K – $125K while Amazing Athletes requires $75K – $101K. Amazing Athletes discloses average revenue of $258K; THE MAX CHALLENGE Express does not report Item 19 data. FranchiseVerdict rates THE MAX CHALLENGE Express C (Average) and Amazing Athletes A (Strongest tier).

Investment Range
$63K – $125K
$75K – $101K
Franchise Fee
$15K
$50K
Royalty Rate
7.0%
Greater of 8% of Gross Revenues or minimum royalty ($750/month for Core Program plus $50/month per additional Plus Program)
Average Revenue (Item 19)
N/A
$258K
SBA Charge-Off Rate
N/A
Limited data
Total Units
N/A
171
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2013
2018
FDD Year
2025
2026