THE DRIVEWAY COMPANY vs Waterloo Turf
Franchise Comparison 2026
Both THE DRIVEWAY COMPANY and Waterloo Turf are home services franchises. THE DRIVEWAY COMPANY requires an investment of $89K – $169K while Waterloo Turf requires $106K – $152K. In terms of revenue, Waterloo Turf reports higher average unit revenue at $1.2M. FranchiseVerdict rates THE DRIVEWAY COMPANY A (Top Quintile) and Waterloo Turf A (Top Quintile).
| Metric | THE DRIVEWAY COMPANY | Waterloo Turf |
|---|---|---|
| Verdict Grade | ATop QuintileTop Quintile | ATop QuintileTop Quintile |
| Investment Range | $89K – $169K | $106K – $152K |
| Franchise Fee | $60K | $59K |
| Royalty Rate | Greater of (a) 7% of Gross Sales or (b) the minimum royalty fee | 6.0% |
| Average Revenue (Item 19) | $263K | $1.2M |
| SBA Charge-Off Rate | Limited data | Limited data |
| Total Units | 36 | 5 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2019 | 2024 |
| FDD Year | 2022 | 2025 |
Investment Range
$89K – $169K
$106K – $152K
Franchise Fee
$60K
$59K
Royalty Rate
Greater of (a) 7% of Gross Sales or (b) the minimum royalty fee
6.0%
Average Revenue (Item 19)
$263K
$1.2M
SBA Charge-Off Rate
Limited data
Limited data
Total Units
36
5
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2019
2024
FDD Year
2022
2025