Shipley Do-Nuts vs WILD BIRDS UNLIMITED
Franchise Comparison 2026
Both Shipley Do-Nuts and WILD BIRDS UNLIMITED are retail franchises. Shipley Do-Nuts requires an investment of $503K – $1.0M while WILD BIRDS UNLIMITED requires $227K – $379K. In terms of revenue, Shipley Do-Nuts reports higher average unit revenue at $928K. On SBA loan performance, Shipley Do-Nuts has a lower charge-off rate (0.0%) compared to WILD BIRDS UNLIMITED (4.0%). FranchiseVerdict rates Shipley Do-Nuts A (Strongest tier) and WILD BIRDS UNLIMITED A (Strongest tier).
| Metric | Shipley Do-Nuts | WILD BIRDS UNLIMITED |
|---|---|---|
| Verdict Grade | AStrongest tierStrongest tier | AStrongest tierStrongest tier |
| Investment Range | $503K – $1.0M | $227K – $379K |
| Franchise Fee | $40K | $40K |
| Royalty Rate | 5.0% | 4.0% |
| Average Revenue (Item 19) | $928K | $858K |
| SBA Charge-Off Rate | 0.0% (27 loans) | 4.0% (161 loans) |
| Total Units | 366 | 341 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2020 | 1983 |
| FDD Year | 2025 | 2025 |
Investment Range
$503K – $1.0M
$227K – $379K
Franchise Fee
$40K
$40K
Royalty Rate
5.0%
4.0%
Average Revenue (Item 19)
$928K
$858K
SBA Charge-Off Rate
0.0% (27 loans)
4.0% (161 loans)
Total Units
366
341
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2020
1983
FDD Year
2025
2025