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FranchiseVerdict

PLUNJ vs Pure Barre

Franchise Comparison 2026

Both PLUNJ and Pure Barre are recreation & entertainment franchises. PLUNJ requires an investment of $395K – $696K while Pure Barre requires $445K – $736K. Pure Barre discloses average revenue of $393K; no Item 19 revenue figure is on file for PLUNJ. Note: Reported for a subset of outlets rather than the whole system. Pure Barre has SBA lending data on file with a 3.3% charge-off rate. FranchiseVerdict rates PLUNJ C (Average) and Pure Barre A (Strongest tier).

Investment Range
$395K – $696K
$445K – $736K
Franchise Fee
$25K
$60K
Royalty Rate
6.0%
7.0%
Average Revenue (Item 19)
N/AIncl. company outlets · n=2
$393KOutlet subset
SBA Charge-Off Rate
Limited data
3.3% (171 loans)
Total Units
4
617
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2022
2012
FDD Year
2025
2026