Skip to main content
FranchiseVerdict

Papa Murphy's vs The Alley

Franchise Comparison 2026

Both Papa Murphy's and The Alley are quick-service restaurants franchises. Papa Murphy's requires an investment of $450K – $693K while The Alley requires $400K – $743K. Papa Murphy's discloses average revenue of $688K; The Alley makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Reported as net sales, not gross sales. Papa Murphy's has SBA lending data on file with a 9.3% charge-off rate. FranchiseVerdict rates Papa Murphy's A (Strongest tier) and The Alley B (Above average).

Investment Range
$450K – $693K
$400K – $743K
Franchise Fee
$25K
$50K
Royalty Rate
5.0%
7.0%
Average Revenue (Item 19)
$688K
N/ANo Item 19 representation
SBA Charge-Off Rate
9.3% (119 loans)
Limited data
Total Units
1,014
9
Unit Growth (YoY)
-36 units
+4 units
Year Began Franchising
1995
2021
FDD Year
2026
2024