Papa Murphy's vs The Alley
Franchise Comparison 2026
Both Papa Murphy's and The Alley are quick-service restaurants franchises. Papa Murphy's requires an investment of $450K – $693K while The Alley requires $400K – $743K. Papa Murphy's discloses average revenue of $688K; The Alley makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Reported as net sales, not gross sales. Papa Murphy's has SBA lending data on file with a 9.3% charge-off rate. FranchiseVerdict rates Papa Murphy's A (Strongest tier) and The Alley B (Above average).
| Metric | Papa Murphy's | The Alley |
|---|---|---|
| Verdict Grade | AStrongest tier | BAbove average |
| Investment Range | $450K – $693K | $400K – $743K |
| Franchise Fee | $25K | $50K |
| Royalty Rate | 5.0% | 7.0% |
| Average Revenue (Item 19) | $688K | N/ANo Item 19 representation |
| SBA Charge-Off Rate | 9.3% (119 loans) | Limited data |
| Total Units | 1,014 | 9 |
| Unit Growth (YoY) | -36 units | +4 units |
| Year Began Franchising | 1995 | 2021 |
| FDD Year | 2026 | 2024 |
Investment Range
$450K – $693K
$400K – $743K
Franchise Fee
$25K
$50K
Royalty Rate
5.0%
7.0%
Average Revenue (Item 19)
$688K
N/ANo Item 19 representation
SBA Charge-Off Rate
9.3% (119 loans)
Limited data
Total Units
1,014
9
Unit Growth (YoY)
-36 units
+4 units
Year Began Franchising
1995
2021
FDD Year
2026
2024