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FranchiseVerdict

GREAT AMERICAN COOKIES vs Moe's Sw Grill

Franchise Comparison 2026

Both GREAT AMERICAN COOKIES and Moe's Sw Grill are full-service restaurants franchises. GREAT AMERICAN COOKIES requires an investment of $277K – $403K while Moe's Sw Grill requires $644K – $2.0M. In terms of revenue, Moe's Sw Grill reports higher average unit revenue at $1.2M. Note: Reported for a subset of outlets rather than the whole system; Reported as net sales, not gross sales. On SBA loan performance, GREAT AMERICAN COOKIES has a lower charge-off rate (4.7%) compared to Moe's Sw Grill (11.9%). FranchiseVerdict rates GREAT AMERICAN COOKIES A (Strongest tier) and Moe's Sw Grill B (Above average).

Investment Range
$277K – $403K
$644K – $2.0M
Franchise Fee
$25K
$36K
Royalty Rate
6.0%
5.0%
Average Revenue (Item 19)
$540K
$1.2MOutlet subset
SBA Charge-Off Rate
4.7% (89 loans)
11.9% (136 loans)
Total Units
358
568
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2008
2017
FDD Year
2025
2026