Ellie Mental Health vs MAXLIVING
Franchise Comparison 2026
Both Ellie Mental Health and MAXLIVING are healthcare franchises. Ellie Mental Health requires an investment of $392K – $680K while MAXLIVING requires $207K – $537K. In terms of revenue, MAXLIVING reports higher average unit revenue at $909K. Ellie Mental Health has SBA lending data on file with a 0.9% charge-off rate. FranchiseVerdict rates Ellie Mental Health C (Average) and MAXLIVING C (Average).
| Metric | Ellie Mental Health | MAXLIVING |
|---|---|---|
| Verdict Grade | CAverageAverage | CAverageAverage |
| Investment Range | $392K – $680K | $207K – $537K |
| Franchise Fee | $60K | $50K |
| Royalty Rate | 7.5% | $1,850 per month flat fee (standard new franchise agreement) |
| Average Revenue (Item 19) | $818K | $909K |
| SBA Charge-Off Rate | 0.9% (113 loans) | Limited data |
| Total Units | 249 | 169 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2021 | 2005 |
| FDD Year | 2026 | 2025 |
Investment Range
$392K – $680K
$207K – $537K
Franchise Fee
$60K
$50K
Royalty Rate
7.5%
$1,850 per month flat fee (standard new franchise agreement)
Average Revenue (Item 19)
$818K
$909K
SBA Charge-Off Rate
0.9% (113 loans)
Limited data
Total Units
249
169
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2021
2005
FDD Year
2026
2025