MaxlivingFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A MAXLIVING franchise requires a total initial investment of $207K – $537K, including a $50K franchise fee. Per the 2025 FDD, average unit revenue was $909K[2]. Verdict grade: B. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $207K – $537K
- 46th pct Healthcare
- Avg gross sales
- $909K
- 27th pct Healthcare
- Royalty
- N/A
- Units
- 169
- 67th pct Healthcare
- SBA default
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = >15% above Healthcare avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchised units fell from 192 to 169 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $207K – $537K including a $50K franchise fee.
- Average unit revenue of $909K/year (median $678K).
- Verdict B (Above Average) with a risk score of 62/100.
- System contracting at -12.0% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Maximized Living Health Centers, LLC
- Parent company
- MaxLiving, LLC
- Incorporated in
- FL
- HQ
- 4700 Millenia Blvd. Ste 220, Orlando, Florida 32839
- Auditor
- GBQ Partners LLC
- Audited financials
- Franchisor revenue
- $2.7M
- vs $2.9M prior year
Affiliated brands
- Maximized Living
Other brands the franchisor or its parent operates (Item 1).
Overview
About
MAXLIVING franchisees operate wellness and chiropractic centers combining physical therapy, nutrition counseling, and fitness services. Day-to-day operations include patient care delivery, staff management, marketing/patient acquisition, and compliance with chiropractor licensing requirements. Franchisees leverage the MAXLIVING brand protocols, training systems, and operational playbooks to drive patient volume and retention.
- CEO
- Dr. Greg Loman
- Headquarters
- FL
- Founded
- 2005
- FDD year
- 2025
- States available
- 33
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $50K | $50K |
| Working capital (3–6 mo) | $5K | $15K |
| Equipment, build-out, other | $152K | $472K |
| Total initial investment | $207K | $537K |
Source: MAXLIVING 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$145K
16.0% margin
Unlevered ROIC
38%
EBITDA / total invested capital
Payback
32 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $207K – $537K
- Near category avg vs category
- Liquid capital req'd
- $5K – $15K
- Better than avg vs category
- Franchise fee
- $50K – $50K
- Near category avg vs category
- Royalty
- $1,850 per month
- Ad fund
- $400
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Technology fee | $450 |
| Transfer fee | $15K |
| Renewal fee | $5K |
| Inventory (initial) | $4K – $14K |
Financial Performance
- Avg gross sales
- $909K
- Per unit, per year
- Median gross sales
- $678K
- Item 19 type
- gross_sales
- Sample size
- 77 units
- vs category median 12 · large
- Range (low → high)
- $91K→$4.2M
- Cohort dispersion (min → max)
- Quartile band
- $295K→$2.0M
- Bottom 25% → top 25%
- Transparency tier
- full
- Categorical assessment of disclosure depth
- Transparency
- 4 / 5
- vs category median 4 / 5 · typical
Compared against 201 Healthcare brands
vs Healthcare averages
How Maxliving Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 169
- Opened
- 8
- Last reporting year
- Closed
- 20
- Turnover rate
- 11.8%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (yr3)
- -6.6%
- Net unit change last year
- 3-yr CAGR
- -12.0%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 8
- Closed (3yr)
- 20
- Transfers (3yr)
- 0
- Projected new
- 0
- Franchisor's next-year forecast
- Ceased ops
- 11.8%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 13 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 4 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 4
- Loan volume
- $990K
- Median loan
- $248K
- average
- Charge-off rate
- N/A
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 4
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
MAXLIVING presents meaningful investment risk due to contracting unit count, undisclosed profitability data, past regulatory violations, and high capital requirements in a system lacking transparent ROI metrics.
Litigation (Item 3)
0 case reference(s): 0 pending, 2 settled.
Largest disclosed settlement: $30,000
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · GBQ Partners LLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: No
Score breakdown · what drove the 62 / 100 rating
- 01MINORUnit count declining 6.6% YoY (169 units) suggests system contraction and potential market saturation or operational challenges
- 02MEDNet income not disclosed in Item 19 prevents ROI validation; only gross revenue ($908,947 avg) provided, making profitability assessment impossible
- 03MINOR2016 Virginia settlement for unregistered franchise sales and failure to provide required disclosures indicates past regulatory/compliance failures
- 04MINORHigh initial investment range ($207k-$537k) combined with $1,850/month royalty requires strong unit economics that cannot be verified
- 05MINOR10-year term with $50,000 franchise fee in declining system creates long-term commitment risk with shrinking peer network
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Radius |
| Protected territory | Yes |
| Territory population | 100,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 3 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Florida |
| Litigation count | 1 |
View Item 3 litigation summary
0 case reference(s): 0 pending, 2 settled.
Items 10, 11
Training & Operations
- Classroom training
- 136 hrs
- On-the-job training
- 544 hrs
- Training location
- On-site and corporate
- Site selection
- joint
- Franchisor financing
- Offered
- Item 10
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
20 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
MAXLIVING · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a MAXLIVING franchise?
The total investment to open a MAXLIVING franchise ranges from $207K – $537K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do MAXLIVING franchise owners earn?
According to Item 19 of the MAXLIVING FDD, the average gross sales per unit is $909K. The median is $678K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is MAXLIVING's franchise failure rate?
SBA 7(a) loan charge-off data is not available for MAXLIVING (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many MAXLIVING franchise locations are there?
As of their most recent FDD filing, MAXLIVING has 169 total units in the United States, including 192 franchised units and 0 company-owned units. 8 new units were opened in the latest reporting year.
Is MAXLIVING a good franchise to buy?
FranchiseVerdict rates MAXLIVING as a B-grade franchise with a risk score of 62 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.