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FranchiseVerdict

British Swim School vs Primrose Schools

Franchise Comparison 2026

Both British Swim School and Primrose Schools are education franchises. British Swim School requires an investment of $123K – $176K while Primrose Schools requires $6.2M – $8.6M. In terms of revenue, Primrose Schools reports higher average unit revenue at $2.7M. On SBA loan performance, Primrose Schools has a lower charge-off rate (1.8%) compared to British Swim School (4.5%). FranchiseVerdict rates British Swim School A (Strongest tier) and Primrose Schools A (Strongest tier).

Investment Range
$123K – $176K
$6.2M – $8.6M
Franchise Fee
$60K
$80K
Royalty Rate
10.0%
7.0%
Average Revenue (Item 19)
$179K
$2.7M
SBA Charge-Off Rate
4.5% (67 loans)
1.8% (845 loans)
Total Units
289
525
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2011
1988
FDD Year
2026
2025