Auntie Anne's vs The Vitamin Shoppe
Franchise Comparison 2026
Both Auntie Anne's and The Vitamin Shoppe are retail franchises. Auntie Anne's requires an investment of $158K – $836K while The Vitamin Shoppe requires $484K – $985K. In terms of revenue, The Vitamin Shoppe reports higher average unit revenue at $1.5M. Note: Company-owned outlets only - not franchisee performance. Auntie Anne's has SBA lending data on file with a 4.7% charge-off rate. FranchiseVerdict rates Auntie Anne's A (Strongest tier) and The Vitamin Shoppe A (Strongest tier).
| Metric | Auntie Anne's | The Vitamin Shoppe |
|---|---|---|
| Verdict Grade | AStrongest tierStrongest tier | AStrongest tierStrongest tier |
| Investment Range | $158K – $836K | $484K – $985K |
| Franchise Fee | $36K | $40K |
| Royalty Rate | 7.0% | 5.0% |
| Average Revenue (Item 19) | $792KOutlet subset | $1.5MCompany-owned only |
| SBA Charge-Off Rate | 4.7% (78 loans) | N/A |
| Total Units | 1,247 | 671 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2017 | 2021 |
| FDD Year | 2026 | 2024 |
Investment Range
$158K – $836K
$484K – $985K
Franchise Fee
$36K
$40K
Royalty Rate
7.0%
5.0%
Average Revenue (Item 19)
$792KOutlet subset
$1.5MCompany-owned only
SBA Charge-Off Rate
4.7% (78 loans)
N/A
Total Units
1,247
671
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2017
2021
FDD Year
2026
2024