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Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
| Brand | Unscripted by Hyatt Lodging Remove | Travelodge Lodging Remove | Baymont Inn & Suites Lodging Remove | ASCEND HOTEL COLLECTION Lodging Remove |
|---|---|---|---|---|
| Vitals | ||||
Investment range | $1.9M – $9.6M | $219K – $10.9M | $232K – $10.8M | $188K – $11.8M |
Liquid capital | $585K – $1.2M | $116K – $177K | $111K – $186K | $40K – $445K |
Franchise fee | $75K | $35K | $26K | $45K |
Royalty rate | 5.0% | 5.0% | 5.0% | 5.0% |
Ad fund rate | N/A | 3.5% | 3.5% | 3.0% |
| Performance | ||||
Avg gross sales | N/A | N/A | N/A | N/A |
Median gross sales | N/A | N/A | N/A | N/A |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A | N/A | N/A |
Earnings metric | Not classified | Not classified | Not classified | Not classified |
| Risk | ||||
Rating | DBelow Average | ATop Quintile | ATop Quintile | ATop Quintile |
Risk score | 75 / 100 | 53 / 100 | 10 / 100 | 35 / 100 |
SBA charge-off rate | N/A | 8.2% | 1.5% | 0.0% |
SBA loans on record | N/A | 243 | 84 | 32 |
| Scale | ||||
Total units | 2 | 339 | 547 | 177 |
Net change (latest yr) | N/A | N/A | N/A | N/A |
Turnover rate | 0.0% | 9.4% | 5.9% | 7.9% |
| Contract | ||||
Initial term (years) | 20 | 20 | 20 | 20 |
Renewal term (years) | 10 | N/A | N/A | N/A |
Initial training (hrs) | 62 | 64 | 107 | 87 |
| Contacts | ||||
Franchisee phones | 24 | 102 | 98 | 100 |
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